Loyalty360 Member Profile

Blackhawk Network, a pioneer of gift cards, payments tools, and rewards delivered via a robust and convenient network—recently announced the expansion of its digital open- and closed-loop gift card incentive and rewards portfolio to better...Read More

Last year was another solid one for Planet Fitness, which added 1.6 million new members, bringing total membership to 8.9 million. Same-store sales systemwide rose nearly 11 percent during the fourth quarter, on top of a 6.2 percent increase the...Read More

For Sheila King Goodwin, senior vice president, retail banking at PeoplesBank, employee engagement and customer loyalty are forever connected. Based in Holyoke, Mass, and established in 1885, PeoplesBank has seen quite the evolution in...Read More

Digital banking success is critical for financial institutions in 2017. But, that customer engagement and brand loyalty that accompany digital banking have fallen off, according to a new study from ath Power Consulting, a leading financial...Read More

For Target and its CEO Brian Cornell, they’ve been on a multi-year journey to redefine the future of the company. Part of that future is, undoubtedly, digital customer engagement−a rising piece of Target’s customer loyalty puzzle...Read More

After successfully relaunching its AMC Stubs loyalty program last summer, AMC Theatres now embarks on a new brand alignment, incorporating theatres recently acquired from Carmike into the AMC brand. According to the company website, during the...Read More

Last year, ICLP released a study that said only 14 percent of U.S. consumers are devoted to their favorite brands, meaning that 86 percent are inclined to “cheat” by engaging and shopping with competitors. That trust factor is a the...Read More

Two months ago, McDonald’s CEO Steve Easterbrook spoke of 2016 as a year of "purposeful change" that reinforced the iconic company’s foundation as it prepared to “prioritize initiatives so we can further accelerate our...Read More

Social channels are becoming a huge customer engagement vehicle for Caesars Entertainment Corporation. As such, Michael Marino, senior vice president of loyalty and digital at Caesars, told Loyalty360 that there has been a major shift in focus to...Read More

Robert Kobek, president of CustomerCount, a cloud-based customer feedback management system, knows how crucial listening to customers is for any brand to forge true customer loyalty. CustomerCount recently partnered with Five9, a leading provider...Read More