Loyalty360 Member Profile

Relevancy. Customer Engagement. Customer Experience. Customer Loyalty. The message to loyalty marketers is all about relevancy, the linchpin to sustainable customer loyalty. Loyalty360 caught up with Ron Orgiefsky, managing director at emnos, to...Read More

Wouter Meeuwisse is the CEO and founder of Stampwallet, a company founded in 2014 in Curacao, a Caribbean island near the coast of Venezuela. Stampwallet is a smart wallet for customer loyalty cards and it’s a loyalty and marketing platform...Read More

A successful and sustainable loyalty program offers the right mix of desirable rewards as an essential ingredient. Desirable rewards are especially attractive and useful for credit card, travel, and hospitality, and wellness programs, which have...Read More

Two years ago, Vera Bradley CEO Rob Wallstrom talked about customer engagement as a critical strategic priority, along with generating brand awareness, evolving brand perception, driving store and site visits, and inspiring brand engagement...Read More

As Vito Corleone said in the 1972 classic film, The Godfather, “I’m gonna make him an offer he can’t refuse.” Well, if brands follow that same mantra, brand loyal shoppers can be swayed. A new study from Valassis titled...Read More

True innovation is a vital ingredient to brand loyalty at La Quinta Inns & Suites. What is true innovation? Loyalty360 asked Dave Sims, vice president of loyalty marketing at La Quinta Inns & Suites, to answer that question for our...Read More

Digital transformation among loyalty marketers has been an ongoing process and one that sparks considerable and sustainable customer loyalty. What’s more, digital transformation has been a “game-changer” among loyalty marketers,...Read More

Pegasystems, a software company that empowers customer engagement at the world’s leading enterprises, recently announced new artificial intelligence (AI) and robotic automation capabilities in its customer relationship management (CRM...Read More

When a company’s entire organization commits to providing a seamless, positive customer experience, ensuring top-notch customer service, the results can be powerful and compelling. Enter VIZIO, which recently earned 15 Stevie Awards...Read More

Fishbowl’s clients lead the industry in data-driven marketing. Using analytics, cross-channel digital marketing, and mobile solutions, Fishbowl’s clients are uncovering valuable guest insights, developing effective customer engagement...Read More