Loyalty360 Member Profile

Starwood Hotels and Resorts Worldwide recently rolled out its SPG (Starwood Preferred Guest) Keyless 2.0, touted as the industry’s first truly mobile and keyless entry system that allows guests to use their smartphones as keys for their...Read More

Customers have so many shopping options at their disposal and, when it comes to online purchases, brands must ensure a seamless customer experience, according to a new study from Monetate. According to the Monetate Ecommerce Quarterly report, it...Read More

John Fauller, EVP, Product and Innovation at Snipp, participated in a compelling and comprehensive interview with Loyalty360 that focused on digital rewards and how they can incentivize customer loyalty.Can you talk a bit about the ways in which...Read More

Customer loyalty is a major concern for CEOs in the U.S. during the next three years, according to a new and compelling study released by KPMG. What’s more, the CEOs believe that the next three years will be more critical for their...Read More

IBM and Acxiom recently announced a new partnership designed to empower data scientists to make faster and more accurate predictions by providing powerful analytics tools and curated data on IBM Cloud. This curated data can ultimately lead to...Read More

Customer experience is the greatest differentiator in the loyalty marketing. At least, that is what most loyalty marketers believe. Can a unique customer experience leverage loyalty to drive growth opportunities? According to the management team...Read More

Samsung is taking a different approach toward mobile payments. Samsung Pay, which is a mobile payment service that allows Samsung users to make payments using compatible phones, is different from other payment systems, which officials believe...Read More

Walgreens launched paperless coupons in 2014 and since then it has seen a continual increase in monthly redemptions, with more than 135 million total coupons clipped through the program. Now, according to Adam Crouch, Director of Digital Commerce...Read More

As the Fourth of July holiday weekend approaches in a presidential election year, there isn’t a better time to look at the brands deemed “Most Patriotic” in a survey that focuses on emotional customer engagement. According to a...Read More

CitiDirect BE, Citi’s institutional e-banking platform, has achieved considerable and notable success in the past decade through a single, integrated customer experience. What’s more, for the 10th consecutive year, it ranked No. 1 in...Read More