Loyalty360 Member Profile

Officials at Restoration Hardware maintain a long-range strategic plan focused on customer engagement and customer loyalty. During its Sept. 8 second-quarter fiscal results conference call, Restoration Hardware CEO Gary Friedman noted some key...Read More

Brands often tout how many social media followers they have, offering numbers that, in and of themselves, don’t necessarily translate to true customer engagement and customer loyalty. Being able to go beyond social media popularity and...Read More

Nordstrom heard from its customers that they wanted a more personalized and flexible loyalty program. “We were pleased to collaborate with Aimia to deliver on that through our expanded Nordstrom Rewards program,” Chris Holloway, Vice...Read More

Consumer expectations are escalating, seemingly, each and every day. It’s up to brands to keep up with the demand to ensure customer engagement and customer loyalty. Chase Card Services, a division of JPMorgan Chase & Co., recently...Read More

As the holiday shopping season appears just around the corner, it’s a good time for brand marketers to learn what motivates customers. According to the Berkeley Research Group’s recent 2016 Holiday Retail Outlook report, loyalty...Read More

Mobile has taken off in recent years as far as its wide-ranging impact on customer engagement and, ultimately, brand loyalty.Loyalty360 hosted a webinar on Thursday titled, “The State of Mobile Loyalty: Bridging the Gap Between Consumer...Read More

Officials at SUBWAY have held a keen interest in digital customer engagement for quite some time, and the company continues to invest heavily in this burgeoning area. In June, the company launched SUBWAY Digital, a new division for SUBWAY...Read More

Connecting loyalty programs and customer experience can truly reap a crowning achievement for brands. But, often times, and for various reasons, it doesn’t come together quite so easily.Loyalty360 will host a compelling webinar titled...Read More

When Federica Marchionni became CEO of Lands’ End in February 2015, there was going to be some change from a casual clothing retailer to a higher fashion style, which is a bit different from the brand’s history. Engaging customers and...Read More

Reaching certain milestones is a measurement of a loyalty program’s success. In the case of Ulta Beauty’s Ultamate Rewards program, its recent milestone was an incredibly significant one: Surpassing 20 million members. Eric...Read More