Loyalty360 Member Profile

Given their increasing tablet and phone traffic, Stein Mart officials desired a responsive website and simplified checkout to enhance customer engagement and customer experience. As a result, fashion retailer Stein Mart partnered with Kibo to...Read More

Sears officials have made it clear this year that they want to be an “asset light, member-centric integrated retailer” leveraging its Shop Your Way loyalty program. What’s more, they want to offer a unique customer experience...Read More

Building customer relationships to attain greater brand loyalty is something most marketers aspire to on a daily basis, talk about, but might wind up delivering against this goal in varying degrees of success. But at The Guardian Life Insurance...Read More

Officials at Publix Super Markets pride themselves on an absolute commitment to the customer that plays out every day in each and every one of their stores. Customer engagement is such a crucial part of the company’s mantra. Recently...Read More

Peter Gorla, Vice President & Chief Marketing Officer, Managing Director – VOILÀ Hotel Rewards, is excited about an innovative new loyalty program that launched a the newly renovated The L.A. Hotel Downtown. VOILÀ Hotel Rewards, the...Read More

Earlier this week, we looked at Wyndham Rewards’ big win in the U.S. News & World Report’s hospitality category, a victory that had eluded the program a year ago and is its first since the program’s revamp last May.  ...Read More

One year ago when U.S. News & World Report released its 2015-16 list of top Hotel Rewards loyalty programs, Wyndham Rewards garnered the runnerup spot behind Marriott Rewards. At the time, officials at U.S. News & World Report labeled the...Read More

Shopper marketing has undergone a metamorphosis since the advent of digital marketing, evolving into an omnichannel approach designed to reach shoppers at all touch points, according to new research from The Association of National Advertisers...Read More

For brands that launch loyalty programs, it’s always very interesting for them to see the early results, receive and leverage customer feedback, make modifications, and to gauge future success. Brands that plan to launch a loyalty program...Read More

Officials at Avis Budget Group are always looking for more ways to engage with its customers, extending brand loyalty at every turn. Since Avis began piloting Avis Now in late 2015, the response has been significant.Loyalty360 caught up with Jeff...Read More