Loyalty360 Member Profile

NCR Corp. officials know a little something about magnifying customer loyalty. Its latest partnership is with Rutter’s Farm Stores, which traces its roots back 269 years to 1747, making it the oldest vertically-integrated food company in...Read More

Co-creation, which is a design methodology that directly engages the consumer in finding their desired experience with a particular brand, is vitally important to elevate and enhance the overall customer experience. Customer co-creation allows a...Read More

Customer experience is seen as such a critical differentiator for loyalty marketers today, but has CX worsened in the past two years? That is a question addressed in a new study from BoldChat by LogMeIn and Ovum. According to the study...Read More

For Mike Belcher, Vice President of Media and Consumer Engagement at T-Mobile, the concept of T-Mobile Tuesdays−which launched June 7−turns the idea of a loyalty program upside down. “Most corporations say ‘thank you&rsquo...Read More

Digital is moving so fast these days, especially as mobile seems to gain more momentum with each passing hour. Digital customer engagement today seems an imperative for brands seeking to stay at the head of the customer loyalty pack. L2 released...Read More

Pharmacies do an excellent job of serving their patients, and customer satisfaction and brand loyalty levels are among the highest in any industry, according to Rick Johnson, Director, Government & Healthcare Practices at J.D. Power. In its...Read More

Outdoor retailer Cabela’s has long been known for its peerless customer experience inside its stores through its 1-to-1 expertise that its frontline employees provide. Now, thanks to a new partnership with customer engagement platform...Read More

Brand problems will always happen, according to Ernan Roman, president of ERDM Corp. But owning up to them and taking immediate responsibility is what can save companies in the long run and ensure brand loyalty. Just ask Richard Nixon. Roman...Read More

Banks are trying very hard to forge personal relationships with customers in this day and age of mobile-savvy consumers. Attaining that true brand loyalty through effective customer engagement is vitally important for banks today. According to a...Read More

Target’s Cartwheel deals app is one of retail’s most downloaded and widely used apps. Cartwheel makes saving money easy and fun by allowing guests to choose from hundreds of offers at a Target store and redeem with a single barcode...Read More