Videos & Podcasts

Webinar Title: Loyalty Solution Design: Optimizing to Stand Out in a Cluttered Market Date & Time: October 22, 2013 at 1pm ETLoyalty 360 Hosts a Webinar Presented by Maritz Loyalty Marketing, which will showcase best practices...Read More

Launching a co-branded credit card program may not be a big deal in the U.S., but in Canada it’s a bit different especially when a non-bank – Toronto-based telecommunications company Rogers Communications – is involved, according...Read More

Tessa Burg, Vice President of Product & Program Management at Sparkbase, participated in a Q&A with Loyalty 360 and offered insights on a variety of topics, including her company’s loyalty initiatives, what factors influenced those...Read More

Neeraj Sripuram, Associate Partner, IBM SAP Mobility & Innovation CoE, participated in a Q&A with Loyalty 360 and offered insights on a variety of topics, including his company’s loyalty initiatives, what factors influenced...Read More

As I think about the upcoming Engagement & Experience Expo, while reflecting on the concept of expectation matching, I decided to do a little market research. For the last week, I tracked all emails I received from both B2B and B2C...Read More

When developing or enhancing a loyalty program, brands should focus on their most loyal customers – and not on acquiring new ones, according to David Robinson, senior marketing lecturer at the University of California-Berkeley. Robinson...Read More

David Kravetz, Co-founder, Catalog & Web Team Leader, at Fairytale Brownies, told Loyalty 360 that his company began discussing loyalty initiatives and/or programs a few years back and were unsure which path to take. During an engaging...Read More

Peter Vogel, Co-founder and CEO at Plink, participated in a Q&A with Loyalty 360 and offered insights on a variety of topics, including his company’s loyalty initiatives, what factors influenced those initiatives, customer feedback...Read More

  Through the Loyalty 360 Meet the Speaker series we invite you to get a sneak peek into the upcoming webinar Rewards in Interesting Times. Bob Grothe, Vice President of Strategy and Analytics & Loyalty and Reward Solutions at...Read More

Tracey Moss, Director of Owners Loyalty at Hilton Worldwide, participated in a Q&A with Loyalty 360 and offered insights on a variety of topics, including her company’s loyalty initiatives, what factors influenced those initiatives...Read More