Loyalty Expo 2014 Preview: Brenda Higuchi from Exchange Solutions

  • February 27 2014
  • Resource: Multimedia
  • Loyalty360

Loyalty360 invites you to take a sneak peek into the 2014 Loyalty Expo sessions with our Speaker Interview Series! For more information or to register, visit www.loyaltyexpo.com!Read More

Loyalty Expo 2014 Preview: John Bartold from Epsilon

  • February 20 2014
  • Resource: Multimedia
  • Loyalty360

Loyalty360 invites you to take a sneak peek into the 2014 Loyalty Expo sessions with our Speaker Interview Series! For more information or to register, visit www.loyaltyexpo.com!Read More

Loyalty Expo 2014 Preview: Joe Disharoon from Epsilon

  • February 18 2014
  • Resource: Multimedia
  • Loyalty360

Loyalty360 invites you to take a sneak peek into Loyalty Expo 2014 sessions with our Speaker  Interview Series! Read More

Co-Creating Purposeful Loyalty with Customers – and Their Data

  • February 10 2014
  • Resource: Multimedia
  • Loyalty360

This week, IBMs Institute for Business Value Global Consumer Study found that many customers will share their data with retailers or brands - but that they expect a few things in return. Specifically, they want customized offers tailored to their...Read More

Customers Want Smarter and Engaging Digital Experiences

  • December 18 2013
  • Resource: Multimedia
  • Jim Tierney, Loyalty 360

More and more, online consumers are impatient when trying to purchase online. Many expect answers to their problems instantly, similar to the type of help they would get in-store, suggesting that email and phone customer services alone are not...Read More

New Study: Hispanics are Actively Engaged on Social Media after Acquiring Loyalty Cards

  • December 18 2013
  • Resource: Multimedia
  • Jim Tierney, Loyalty 360

Nearly two-thirds of Hispanic shoppers' social posts about loyalty programs occur after a purchase has been made, and as much as 20% of the conversation around loyalty programs comes from non-members, according to a new study released by omni...Read More

How Loyalty is Moving Digital Wallets to the Mainstream

  • December 18 2013
  • Resource: Multimedia
  • Christopher Barnard, President, Points

Crossing the Chasm, a landmark 1991 book, explored the challenges high-technology markets face while moving from obscurity to ubiquity – early adopters and mainstream users have very different needs. What’s needed, the author argued...Read More

CrowdTwist Musings: "1-1 Revisited"

  • December 10 2013
  • Resource: Multimedia

Nothing compares to power of recognizing people for who they are. Being acknowledged and appreciated serves to build stronger bonds between people and brands. Big business can learn a lot from how small business approaches personalization and a...Read More

Getting Beyond "Guessing": Steven Hoffman from Exchange Solutions

  • December 02 2013
  • Resource: Multimedia

Steven Hoffman, President & CEO at Exchange Solutions, participated in a Q&A with Loyalty 360 and offered insights on a variety of topics, including his company’s loyalty initiatives, what factors influenced those initiatives...Read More

Providing Unique Added Value: Jeanne Chapman from Entertainment

  • November 25 2013
  • Resource: Multimedia

Jeanne Chapman, Executive Vice President of Corporate Marketing Solutions at Entertainment, participated in a Q&A with Loyalty 360 and offered insights on a variety of topics, including her company’s loyalty initiatives, what factors...Read More

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