Videos & Podcasts

Beata Kovacs, Head of CRM at Deutsche Telekom, participated in a Q&A with Loyalty 360 and offered insights on a variety of topics, including her company’s loyalty initiatives, what factors influenced those initiatives, customer...Read More

We have reached the point where it has become impossible to neglect the impact and importance of “international” in retailing. Whether it is Zara or H&M, Ikea or Sephora, Aldi or Amazon, the list of leading retail companies now...Read More

Customer service in the today’s economy needs to be “super-sized.” If ever there were a time when a business could get away with offering a good product without caring about customer satisfaction, that time is long gone.Read...Read More

Most companies know that it’s less expensive to keep existing customers than to acquire new ones – right?  I thought about this the other day after reading a LinkedIn post showcasing a time-tested list of data points...Read More

  Jerry Preyss, CEO at Interbrand, participated in a Q&A with Loyalty 360 and offered insights on a variety of topics, including his company’s loyalty initiatives, what factors influenced those initiatives, customer feedback...Read More

Euan White, Senior Vice President at dunnhumby participated in a Q&A with Loyalty 360 and offered insights on a variety of topics, including his company’s loyalty initiatives, what factors influenced those initiatives, customer...Read More

Jason Phillips, Senior VP of Product Strategy at Bridge2 Solutions participated in a Q&A with Loyalty 360 and offered insights on a variety of topics, including his company’s loyalty initiatives, what factors influenced those...Read More

Customer lifestyles and preferences have been evolving, forcing issuers and merchants to keep up with customers changing needs and expectations. Loyalty innovations are enabling cardholders to save wherever and however they shop.  To...Read More

These days everyone is talking about data! As marketers, we all agree that transforming data into meaningful customer intelligence will enable us to better identify opportunities and devise strategies to create and maintain profitable customer...Read More

Customers are becoming their own CMOs, defining their own marketing mix, and deciding which businesses and messages will make the cut. In this hyper-connected, hyper-competitive, customer-driven world, creating sustainable business growth...Read More