Videos & Podcasts

Laura Rick is Director of Member Retention for the Miami Dolphins and Sun Life Stadium. The Dolphins launched The Fin Club loyalty rewards program last year. How would you like to take a limo to a Miami Dolphins home game on the teams tab? Or how...Read More

Report from the trenches – At Dunkin’ Donuts, loyalty runs a lot deeper than just coffee and donuts. Hear from Marianne Balfour, Dunkin’s’ Loyalty Manager on Dunkin’s approach to loyalty, recent wins and lessons...Read More

  Thought Leadership Series: Jennifer Schmitt from Siemens Read More

Thought Leadership Series: TIBCO Loyalty Lab Read More

Thought Leadership Series: Rajat Paharia from Bunchball   Read More

In 2011, the average consumer was a member of 18 programs with an astounding 2-billion loyalty program memberships in the United States according to the 2011 COLLOQUY CensusTalk white paper. Two years later, new research has confirmed that the...Read More

Sounds easy doesn’t it?!  How do you start such a strategy? Do you even know who your most profitable customers are? Typically most data led organisations understand the need to identify different segments of their customer base to...Read More

Whether you are in a role as a product developer or manager, as a company executive or leader, or on the front line working with customers, you have the opportunity and privilege to champion your business’ total customer experience. It is...Read More

Today’s shopper may be more informed, empowered, sophisticated and demanding than ever before, but they are still driven by the same emotional needs they always have been. However, meeting those needs, engaging customers and securing the...Read More

These days it seems the term “customer engagement” is becoming one of those terms that gets thrown around like insight, actionability and many others.  Customer engagement is something every company really wants. It’s like...Read More