Clarus Commerce specializes in the design, development, and implementation of fully customized premium loyalty programs. Clarus defines premium loyalty as a paid or subscription program in which consumers pay a membership fee for instant, enhanced...Read More

90% of retailers are focusing their 2021 strategy on customer loyalty—should you?The 2020 pandemic has forever changed consumers' shopping habits causing retailers to quickly adjust their focus to their online customer experience. ...Read More

Helping marketers build stronger relationships with their best customers, Loyalty Methods partners with brands to support large-scale loyalty and customer experience strategies and programs powered by scalable, flexible, and real-time technology...Read More

Company Type: Loyalty Management Platform, Customer Loyalty Strategy and Design, Creative Services and Strategy As a marketing services, customer experience, and loyalty partner, ICF Next supports clients on their journeys in building successful...Read More

New offers take a lot of time and resourcesBut offer campaigns are an important tool in your toolbox. And often, this tool is broken. With stretched resources and budgets, you may not be able to optimize your offers at scale. Then the offers fail...Read More

Generali Global Assistance’s latest whitepaper, “The Changing Dynamics of the Customer Relationship: Getting Personal Can Bring a New Level of Care to Your Customer,” zeros in on the insurer-customer relationship and how the...Read More

As the association for customer loyalty, Loyalty360 publishes a variety of analyst briefs on different technologies and services in market. Our goal is to share deep and objective insights on relevant technologies and services with our...Read More

Return on experience (ROX)—versus return on investment or return on ad spend—has taken on new importance for digital and operational leaders. The impact of COVID-19 has put a heightened emphasis on how to navigate this new reality...Read More

The holidays are the sweetest time of year... Well, most of the time anyway. Scammers and fraudsters can quickly sour your customers' holiday season if they're not protected. And unfortunately, most aren't. Your customers will already...Read More

One of the biggest problems in Loyalty Fraud is the lack of a formal definition. Organizations struggle to provide a universal explanation of what Loyalty Fraud means, as it can vary greatly depending on how a loyalty program is structured and how...Read More