In the latest edition of Leaders in Customer Loyalty: Brand Stories, Loyalty360 spoke with Rachel Masocol, Director of Digital Marketing and Ecommerce for Jollibee Group, North America, about how the company’s rapid growth and loyalty...Read More

Credit card competition has intensified, customer expectations have evolved, and younger consumers are redefining what value looks like in a rewards program. Points and cashback are no longer enough to stand out—or drive meaningful...Read More

Switching gift card providers can feel like a big move.If you’re responsible for rewards, incentives, or payouts, the stakes are high. A failed redemption flow doesn’t just create support tickets, it damages trust with customers...Read More

Yum China Builds the World’s Largest Loyalty Engine With AI and Paid PerksYum China reported sharp growth in its digital loyalty ecosystem, with unique membership across its KFC and Pizza Hut brands rising 13% since 2024 to more than 590...Read More

Valentine’s Day doesn’t have to follow the usual script, and for many people, celebrating looks a little different at White Castle. Each year, the iconic restaurant invites all Craver generations, whether individuals, couples, families...Read More

Loyalty isn’t something you buy, it’s something you build.  In 2026, the retailers winning customer retention aren’t the ones copying competitors’ rewards programs. They focus on loyalty program design that...Read More

As loyalty programs look toward 2026, few categories are under more pressure to evolve than travel. Shifting consumer expectations, accelerating AI adoption, and rising demands for immediacy are forcing brands to rethink how loyalty shows up,...Read More

Chase and Disney Reward Customer Loyalty With the Launch of Disney Inspire Visa Card & Premium RewardsChase and Disney are partnering to introduce the new Disney® Inspire Visa® Card, expanding their co-branded credit card lineup with a...Read More

Customer satisfaction and loyalty in the wireless industry hinge on one core factor: how easy it is to get things resolved. According to the J.D. Power 2026 U.S. Wireless Carrier Satisfaction Study — Volume 1, customers who said their issues...Read More

The loyalty application market has undergone a seismic shift. Once dominated by the era of large agencies crafting bespoke solutions for Fortune 500 brands, this traditional approach—though effective in its time—was costly, complex...Read More