Loyalty360 Member Profile

Treating people like gold, wanting to build real relationships, feeling the love, and seeking to change the fast-food industry forever are some of the overarching goals enveloped in a benevolent mission for everyone associated with b. good...Read More

A clear trend toward value highlights the Top 10 (non-grocery) customer loyalty retailers, according to inMarket’s Spring 2017 Loyalty Report. “There appears to be a clear trend toward value in the Top 10,” Dave Heinzinger, vice...Read More

Some serious changes are planned to restore profitability, agility, and brand loyalty to The Ascena Retail Group, a leading national specialty retailer offering apparel, shoes, and accessories for women under the Ann Taylor, LOFT, Lou & Grey...Read More

At Ally Bank, officials constantly seek to “raise the bar” to stay ahead of customer expectations by offering new features and products that enhance the overall banking experience and encourage customers to grow their relationship with...Read More

Zumiez, a specialty retailer of action sports related apparel, footwear, equipment, and accessories, which was recently ranked No. 1 in the “Total Retail's Top 100 Omnichannel Retailers” report, maintains a thorough understanding...Read More

J.D. Power might have to open a new wing in its Customer Satisfaction Hall of Fame. For the 11th consecutive year, Ace Hardware garnered the top spot in J.D. Power’s 2017 Home Improvement Retailer Satisfaction Study.Ace Hardware (835...Read More

Starting with the customer’s point of view is the best place to build trust and brand loyalty. Jason Jercinovic, global head of marketing innovation at Havas Worldwide, talked to Loyalty360 about this and many other customer-related issues...Read More

Members of the Starwood Preferred Guest and Marriott Rewards loyalty programs might be hearing the strains of “Take Me Out to the Ball Game,” since they are available for redemption via the SPG Moments site. Highlights include batting...Read More

There has been much written and discussed about martech (marketing technology), and now, a new report from Forrester Research, “Kick-Start Your AdTech/Martech Convergence,” examines what loyalty marketers need to consider to make this...Read More

Brands seek benefits that help inform their long-term decisions when surveying their customers. Receiving feedback, after carefully listening to customers, goes a long way toward customer engagement and attaining brand loyalty. Just ask The North...Read More