Loyalty360 Member Profile

Walgreens launched paperless coupons in 2014 and since then it has seen a continual increase in monthly redemptions, with more than 135 million total coupons clipped through the program. Now, according to Adam Crouch, Director of Digital Commerce...Read More

As the Fourth of July holiday weekend approaches in a presidential election year, there isn’t a better time to look at the brands deemed “Most Patriotic” in a survey that focuses on emotional customer engagement. According to a...Read More

CitiDirect BE, Citi’s institutional e-banking platform, has achieved considerable and notable success in the past decade through a single, integrated customer experience. What’s more, for the 10th consecutive year, it ranked No. 1 in...Read More

As Terry J. Lundgren, Macy’s CEO since 2003 and Chairman since 2004, helps Jeff Gennette during the latter’s transition to the company’s top post, they will collaborate on making Macy’s the premier omnichannel retailer...Read More

Millennials have gotten a considerable chunk of ink in recent years in the world of loyalty marketing as they comprise the most sought after marketing group. But in a new Gallup report titled, “How Millennials Want to Work and ...Read More

Officials at Hilton Worldwide are always seeking better ways to connect with customers. They want to offer the best possible customer experience. In that light, Hilton introduced predictive chat technology, powered by [24]7’s Customer...Read More

Fenway Park is clearly one of Boston’s greatest venues and for Tasty Burger, which originated behind this historic landmark, sparking customer engagement and customer loyalty is the main goal from its partnership with Fasten, a locally-based...Read More

Back in January, United Airlines President and CEO Oscar Munoz underwent successful heart transplant surgery and was confident in his goal of making United the greatest airline in the world, making brand loyalty a daily reality. “My new...Read More

Integrating into the local cultures of each of its locations is a key imperative at Omni Hotels & Resorts. Creating emotional connections with customers goes a long way toward creating and retaining brand loyalty. In keeping with that theme...Read More

Each year, turbulence incidents cost airlines about $100 million due to crew and passenger injuries, unscheduled maintenance, operational inefficiencies, and revenue lost while planes are out of service. What’s more, studies have shown...Read More