Lowe’s recently announced the launch of HomeCare+, a new annual subscription service for MyLowe’s Rewards members designed to make routine home maintenance easier and more accessible. Priced at $99 per year, the program provides...Read More

Traditional employee retention strategies, such as standard bonuses, incremental salary bumps, and generic wellness apps, are failing to arrest this decline. They treat the symptom (dissatisfaction) with a transactional remedy (cash...Read More

Blue Apron Named Top Meal Kit Service Blue Apron has been named the best meal delivery service in an analysis by Expert Consumers, with the recognition driven by its focus on fresh ingredients, flexible plans, and chef-designed recipes. The...Read More

Luxury travel is no longer limited to the ultra-wealthy. New research from Arrivia shows that a growing segment of “aspiring luxury” travelers, households with net worths between $100,000 and $1 million, is increasingly driving demand...Read More

Loyalty programs have become a fundamental pillar of modern business strategy. Yet, for many loyalty teams, the daily reality is a deluge of data. Terabytes of customer activity, survey responses, and click-through rates cascade in, often...Read More

Trademark Collection Tops 100 U.S. HotelsWyndham Hotels & Resorts is marking a new milestone for its soft-brand strategy, announcing that Trademark Collection has surpassed 100 open hotels across the U.S. The brand has doubled its domestic...Read More

Choice Hotels International is using a new milestone to underscore the continued momentum behind its upscale soft-brand strategy. The company announced that Ascend Collection has now surpassed 500 open hotels worldwide, with recent additions...Read More

In a recent survey conducted by Loyalty360, brand marketers shared valuable insights into how they are approaching Gen Z and the evolving role this generation plays in customer loyalty strategies. The findings reveal a significant disconnect:...Read More

Laundry is one of life’s most universal routines, something every household manages, yet few people genuinely enjoy. For Tide, long recognized for its leadership in laundry products, that everyday challenge has become an opportunity to...Read More

Recently, Dunkin’ Donuts revamped its loyalty program from DD Perks to Dunkin’ Rewards. A smart, researched move. But the customer reaction to this upgrade: Frustration! On paper, the changes expand how members can use their...Read More