Trademark Collection Tops 100 U.S. Hotels
Wyndham Hotels & Resorts is marking a new milestone for its soft-brand strategy, announcing that Trademark Collection has surpassed 100 open hotels across the U.S. The brand has doubled its domestic footprint over the past five years, signaling continued momentum as independent hotel owners increasingly look for ways to scale without giving up control of their properties.
Positioned in the upper-midscale and above segments, Trademark Collection is designed to give independently minded....