Humana Launches Pharmacist Rewards Program Humana Healthy Horizons in Ohio and CPESN USA have launched a new value-based Pharmacist Quality Rewards program aimed at improving care for Medicaid members with chronic conditions, particularly...Read More

Dollar General is rolling out a new AI-enabled in-store audio network across approximately 6,000 stores, in partnership with QSIC, as part of a broader effort to enhance its retail media capabilities and customer experience. The initiative will...Read More

AI has quickly moved from experimentation to expectation in marketing organizations. Yet, as many teams have discovered, adopting AI tools alone isn’t enough to deliver meaningful business impact. During a recent Bounteous webinar, AI...Read More

Building a loyalty program in the wine industry comes with its own unique challenges — from a fragmented ecosystem across where consumers purchase their wine to strict regulations around ...Read More

McDonald’s AI Transformation Signals the Future of RetailMcDonald’s is undergoing a major transformation that goes far beyond introducing robots or automated tools. The company is evolving into a data-driven, software-powered operation...Read More

Silversea Cruises is revamping its Venetian Society loyalty program to deliver more value, earlier recognition, and expanded benefits for guests. Launching July 1, 2026, the updated program reflects traveler feedback and introduces a more...Read More

Many credit card relationships don’t end with a dramatic cancellation. They fade quietly.This is what’s often called “silent churn.” A customer opens a new account, maybe drawn in by a sign-up bonus or an attractive APR...Read More

Domino’s Enhances Customer Engagement With Slice Sauce Launch & GiveawayDomino's Pizza Inc. has introduced its first-ever Slice Sauce, a creamy, zesty dip with a hint of Parmesan designed to enhance every bite of pizza. To promote...Read More

PNC Bank has introduced PNC TotalRewards, a new loyalty program designed to strengthen customer relationships by offering greater value, transparency, and financial benefits. The initiative supports the bank’s broader goal of becoming...Read More

Welcome to our 2026 Incentive Marketing Series: a year-long exploration designed to help brands rethink how they plan, execute, and measure incentive programs in an increasingly digital, data-driven economy. Incentives are no longer...Read More