Loyalty360 Member Profile

Last year was a very challenging year for Chipotle, one that was well documented and caused company officials to take strident measures to take control of food safety, experiment with a temporary loyalty program, and restore brand loyalty among...Read More

Officials at PetSmart Inc., the leading pet specialty retailer in North America, are thrilled that Ellen DeGeneres partnered with their company to launch the ED Ellen DeGeneres pet lifestyle brand exclusively available at PetSmart stores across...Read More

Alfred F. Kelly, Jr. officially took the helm as CEO of Visa on Dec. 1. He has spent a lot of time traveling since he started at the company, taking over for Charlie Scharf. Kelly is very proud of Visa’s global status and believes the brand...Read More

Most of this country’s eyes and, millions around the world as well, will be focused on Super Bowl LI Sunday evening (6:35p EST kickoff), which will be held at NRG Stadium in Houston. The New England Patriots will be seeking their fifth Super...Read More

Personalization is a hot topic among loyalty marketers because of its potential to ignite customer engagement and customer loyalty. This premise isn’t lost on officials at Cigna Corp., a global health service company dedicated to helping...Read More

In the wake of a disappointing fiscal first quarter, officials at Sally Beauty, the largest retailer of professional beauty supplies in the world, have taken steps to enhance their loyalty program and customer engagement and conversion...Read More

Online behemoth Amazon accounted for nearly half of all 2016 online holiday sales, according to a recent survey from PowerReviews. Amazon’s dominance, especially as far as providing ratings, reviews, and question-and-answer technology has...Read More

Personalization is a word that has been touted for many years now by loyalty marketers. Achieving true personalization with your customer base, though, remains a challenge for many brands. But, when done correctly and effectively, it can drive...Read More

Innovation is almost synonymous with Apple. Take, for example, the new Apple AirPods, which are wireless earbuds that offer an effortless wireless listening experience with high-quality audio. “We’re also thrilled with the response to...Read More

Creating that ultimate shopping experience starts with engaging your employees. If your employees aren’t engaged, it’s a tall order to spark widespread customer engagement and, ultimately, brand loyalty. At Toys“R” Us...Read More