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The Psychology of Rewards: Why Humans Love Points and Perks

  • October 27 2025
  • Resource: Supplier-Contributed Blogs

Walk into a coffee shop, book a flight, or browse your favorite online store, and chances are you’ll encounter a loyalty program. These programs are so ingrained in modern commerce that over 90% of companies now leverage some...Read More

AEO vs. SEO: Optimizing for the Next Era of Search

  • October 24 2025
  • Resource: Supplier-Contributed Blogs

Search results are no longer just a list of blue links. AI-powered platforms like ChatGPT, Google Gemini, Bing Copilot, and Perplexity now deliver instant answers, often before a user even sees a traditional search engine results page.This shift...Read More

Loyalty360 and Phaedon Explore “The Power of Emotional Loyalty” in Executive Perspectives Webinar

  • October 24 2025
  • Resource: DailyNews

CINCINNATI, OH (October 22, 2025) — Loyalty360, the Association for Customer Loyalty, hosted a new Executive Perspectives webinar featuring Denise Holt, Senior Vice President of Strategy, Experience, and Research at ...Read More

Loyalty360 Reads: Wyndham Launches Wyndham Rewards Insider, The Plug Drink Launches into Total Wine, and Omni Hotels & Resorts Brings Festive Holiday Experiences

  • October 24 2025
  • Resource: DailyNews

Wyndham Launches Wyndham Rewards Insider Wyndham Rewards is launching a new subscription service called Wyndham Rewards Insider. For an annual fee of $95, members gain benefits including automatic Gold level status, access to...Read More

Transforming POP Displays into Strategic Engagement Tools

  • October 23 2025
  • Resource: Supplier-Contributed Blogs

Point of purchase displays have always been about influencing purchase decisions at the right moment. But today, they’ve evolved into something more powerful: a cornerstone of visual marketing that creates consistency, sparks...Read More

Loyalty360 Reads: Petsense Hosts Nationwide Fall Adoptathon, SEG Named One of America’s Top 100 Workplaces, and the Pillsbury Doughboy Unveils Augmented Reality Experience for Fans As It Celebrates 60

  • October 23 2025
  • Resource: DailyNews

Petsense by Tractor Supply Celebrates 20 Years with Nationwide Fall AdoptathonPetsense by Tractor Supply marked its 20th anniversary by hosting its annual Fall Adoptathon on Saturday, October 18. The event took place at store locations nationwide...Read More

WestJet and TELUS Join Forces to Elevate Loyalty Rewards Program for Canadians

  • October 23 2025
  • Resource: DailyNews

Canadian brands WestJet and TELUS have partnered to integrate their loyalty programs, offering Canadians greater flexibility and value. Members of WestJet Rewards and TELUS Rewards can now link their accounts to seamlessly earn, transfer, and...Read More

Leaders in Customer Loyalty: Brand Stories | Moe’s Southwest Grill: Redefining Loyalty with Flavor and Fun

  • October 23 2025
  • Resource: Leaders in Customer Loyalty

Step into Moe’s Southwest Grill and the first thing you’ll hear is the signature shout: “Welcome to Moe’s!” As part of the GoTo Foods platform company, Moe’s taps into enterprise...Read More

Loyalty360 Reads: Natural Grocers Introduces ‘Even More Affordable Prices!’, Choice Hotels International Debuts in Australia, and PetSmart Marks National Adoption Week with Find Your BOO

  • October 22 2025
  • Resource: DailyNews

Natural Grocers Introduces ‘Even More Affordable Prices!’Natural Grocers® has announced a new pricing campaign called “Even More Affordable Prices!” covering more than 500 natural and organic grocery items across its...Read More

e.l.f. Cosmetics Becomes First Brand to Launch Shoppable Live-Stream Experience on Twitch

  • October 22 2025
  • Resource: DailyNews

e.l.f. Cosmetics has become the first brand to launch a shoppable in-stream element on Twitch, powered by Amazon Ads, marking a major step in merging live-streaming and e-commerce. The new feature allows viewers to purchase e.l.f. products...Read More

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