Email marketing has been the workhorse of digital campaigns for decades. It’s straightforward, cheap, and scalable. But here’s the uncomfortable truth: email alone isn’t keeping up. Not with audience expectations, not with...Read More

Circle K Partners With International Delight to Enhance Customer Engagement Through Free Coffee SweepstakesCircle K, in collaboration with Danone’s International Delight, has introduced an exciting nationwide promotion, the “Win Free...Read More

Best Western Hotels & Resorts was named one of TIME’s World’s Best Brands 2025, taking the No. 2 spot in the “Hospitality and Travel” category — the second year in a row the brand has earned that ranking. The...Read More

For a long time, brands could buy their way to growth through acquisition channels using the walled gardens. But in 2025, acquisition alone is no longer enough. CAC keeps rising, ROAS is less clear-cut, and even with endless resources &mdash...Read More

Choice Privileges Reveals New Rewards Experience The loyalty program from Choice Hotels International is gearing up for a major upgrade in early 2026, aiming to provide members with “more rewards, more often.” Key enhancements include...Read More

Papa Murphy’s Take ‘n’ Bake Pizza has announced the relaunch of its MySLICE Rewards loyalty program. To kick-off the relaunch, the brand is offering both new and current members a $1 medium, one-topping pizza through November 30....Read More

Loyalty programs are often perceived as a cost center. After all, it costs money to deliver differentiated value and unique benefits to your member base. And when benefits become too rich, they can be expensive to sustain.At Baesman, we&rsquo...Read More

Chicken Salad Chick Brings Back Festive Favorite “Deck the Holly” for the Holiday SeasonChicken Salad Chick is spreading holiday cheer with the return of its beloved seasonal flavor, Deck the Holly. Available through the end of the...Read More

Walmart recently unveiled a refreshed holiday strategy that pairs its well-known everyday low prices (including big deals for Black Friday and its annual Thanksgiving meal basket) with a suite of new, technology-driven shopping experiences aimed...Read More

When you walk into a Newk’s Eatery, you’re greeted by the warmth of an open kitchen, the sound of sizzling steak and shrimp on the grill, and the fresh aroma of house-made salad dressings crafted from scratch. Founded in 2004,Newk...Read More