PLAYSTUDIOS Launches Tetris Rewards Game PLAYSTUDIOS rolled out an industry-leading Rewards Store for its Tetris game. The creator of the playAWARDS loyalty platform will allow Tetris players to earn in-game loyalty points and redeem for real...Read More

PetSmart launched “Treats Members Month” to reward customer loyalty throughout the month of April 2023. Every week, Treats Rewards program members will receive offers for their pets, earn bonus points, enter the Treats Super Giveaway...Read More

Building loyalty is a continuous process and it is important to keep the momentum going through the whole year. Running exciting promotions and reward offers keeps your customers engaged and keeps your brand on track with steady content on all...Read More

QDOBA Mexican Eats® will host the first-ever QDOBA World Burrito Eating Championship on Apr. 6, 2023 in Milwaukee, WI. To launch the event, QDOBA partnered with Major League Eating. The competition will feature 10 professional eaters...Read More

IHOP Announces Largest Menu Evolution To-Date IHOP is adding a new lineup of items to the menu in the largest change in the brand’s history. The menu will feature new items across every meal time and in between. Major changes to...Read More

Pet Valu — one of Canada’s leading pet supply retailers — delivers quality pet health and wellness products through an omnichannel shopping experience. From a customer loyalty perspective, while Pet Valu’s rewards program...Read More

Very few companies can make the claim that 80% of U.S. homes have their products in their pantries. But when you are as diverse as the J.M. Smucker Company (Tii:SJM) with brands like Jif peanut butter, Folgers coffee, Milk-Bone dog snacks and Café...Read More

Not every loyalty initiative will succeed; in fact, for many brands, new programs and strategies are never perfect in an initial launch. Learning from challenges is a key element of building a successful program. After rolling out a new loyalty...Read More

McDonald’s Embraces Geofencing McDonald’s added geofencing technology to its mobile app, allowing employees to prepare curbside and dine-in mobile orders when customers are close to the restaurant. The feature is designed to...Read More

PetSmart released its first annual corporate social responsibility (CSR) report showcasing the brand’s efforts to love and learn from pets. The report — called A World Through Their Eyes — provides insights into PetSmart’s...Read More