Students in Canada can now earn rewards and get monthly discounts at the nation’s oldest department store chain. Student Price Card (SPC), a loyalty program for students aged 14 to 24, and Hudson’s Bay have partnered to enhance the...Read More

At Home is a retail superstore focusing on holiday, seasonal, and decorative items for the home. The company was first established in South Texas in 1979 under the name Garden Ridge Pottery. Popular in the south and southeast, the number of stores...Read More

Papa Johns’ Shaq-a-Roni Pizza Returns to Support Young Entrepreneurs  Papa Johns has announced the return of its popular Shaq-a-Roni pizza, a favorite of franchise owner and basketball legend Shaquille O’Neal. The latest launch...Read More

Low-fare carrier Frontier Airlines is upgrading its FRONTIER Miles™ loyalty program with higher earn rates, an entry-level status tier, and expanded member benefits. Starting in 2024, travelers will earn a minimum of 10 miles for every...Read More

Here’s our latest roundtable, an occasional series that gathers a group of Lacek experts and invites them to reflect on some of the ideas percolating in our field.OUR PANELISTS  Five members of our Data Intelligence team gathered to...Read More

Afterpay Rewards Customers with Nift Gift Cards  The installment payments service Afterpay has partnered with Nift Networks to reward customers with gift cards for various products, services, and restaurants. More than 5 million Afterpay...Read More

The athletic fashion retailer Hibbett and Nike have connected their respective loyalty programs to reward shared customers. Members link their Hibbett and Nike accounts to receive special Hibbett Rewards X NIKE benefits, including a welcome offer,...Read More

Familiar to marketing, sales, and customer service teams globally, Salesforce supplies cloud-based solutions to support its clients’ customer loyalty and customer relationship management (CRM) strategies and programs. The company’s...Read More

AIR MILES® launched its Reward Program in Canada over 30 years ago in 1992, eventually laying the groundwork for the coalition loyalty concept. With over 300 brands and thousands of retail and service locations across Canada participating...Read More

In today's highly competitive market, it's not enough to simply offer a loyalty program; it needs to be integrated seamlessly with other tools and software used by a company. An integrated loyalty program provides brands with several...Read More