It is important to understand consumers and how to assess one’s position relative to competitors, both direct and aspirational. Everyone is facing challenges, and to gain insights brands need to understand what those challenges are and...Read More

Omni Revamps Loyalty Program with More Ways to Earn Rewards  Omni Hotels & Resorts has announced changes to its Select Guest loyalty program designed to help members earn rewards faster. Starting in January, members will receive...Read More

The Canadian convenience store operator Parkland now offers members of its JOURNIE™ Rewards program the opportunity to earn Air Canada reward points. Members of the airline’s Aeroplan program can earn points on fuel and merchandise...Read More

Part 2: Understand Me In our second installment of our thought leadership series, Loyalty Iceberg: Creating Human-Centered Experiences, Clutch turns to the second element of customer expectations: Understanding. It’s one thing to be...Read More

Shell USA, Inc. is an affiliate of Shell plc, a global group of energy and petrochemical companies with operations in more than 70 countries. In the U.S., Shell operates in 50 states and employs more than 15,000 people working to provide a secure...Read More

Torchy’s Tacos Launches Annual Gift Card Sale with Exclusive Rewards  The restaurant chain Torchy’s Tacos has launched its annual Holiday Gift Card Celebration, giving customers the chance to obtain the sought-after Torchy...Read More

In today’s data-driven retail environment, customer analytics is the linchpin for decision-making, strategy formulation, and customer engagement. By providing insights into purchasing behaviors, preferences, and patterns, analytics empower...Read More

The home retailer Pottery Barn has launched a new mobile app with gift registry services, on-demand design support, and shoppable content. The iOS app is available in the App Store® along with the Pottery Barn Kids and Pottery Barn Teen apps...Read More

Owned by Mohegan, the entertainment and gaming entity for the Mohegan Tribe, Mohegan Sun is a world-class destination situated on 185 acres along the Thames River in Southeastern Connecticut. Opened in 1996 and expanded multiple times, Mohegan Sun...Read More

Taco Bell Offers Loyalty Members 30 Days of Nacho Fries for $10  The quick-service chain Taco Bell has introduced the Nacho Fries Lover’s Pass for members of its loyalty program. Available on the brand’s loyalty app for $10...Read More