Bath & Body Works has built more than just a loyal customer base – its cultivated a fragrance-fueled following. At the heart of this success lies its robust loyalty program, My Bath& Body Works, which blends personalized rewards...Read More

Walmart is rolling out the blue carpet once again for its members-only event, Walmart+ Week, which kicked off on April 28 and runs through May 4. Designed to reward both new and returning members, this weeklong celebration features a host of...Read More

USAA Releases 2024 Annual Report Highlighting a Year of Growth and Added One Million New MembersUSAA recently released its 2024 Annual Report to Members, reflecting a year of record-breaking growth, financial strength, and unwavering commitment to...Read More

Brands are inundated with tools, touchpoints, and evolving consumer behaviors amid increasing economic uncertainty.  In the current context the challenge isn't merely building loyalty, it’s operationalizing it at scale and speed...Read More

The luxury goods market is booming, and brands are eager to secure their share. A rising trend involves traditional non-luxury brands venturing into the high-end goods sector through strategic partnerships with established players in the...Read More

Southeastern Grocers Donates over $100k to Leading Hospitals Southeastern Grocers (SEG), the parent company of Harveys Supermarket and Winn-Dixie, has announced a donation of $107,750 to eight leading children’s hospitals across the...Read More

 Verizon has announced a new multi-year partnership with the Green Bay Packers, designating Verizon as the official 5G mobile partner of the team. This collaboration aims to enhance cellular service in and around Lambeau Field, benefiting...Read More

In Germany, loyalty isn’t won with discounts. Learn how trust, ethics, and cultural nuance shape truly lasting customer relationships. In Germany, loyalty is not merely a transactional exchange; it’s a dynamic relationship built on...Read More

Fairmont Hotels & Resorts and Make-A-Wish Launch ‘Bake-A-Wish’ Challenge Fairmont Hotels & Resorts is continuing its partnership with Make-A-Wish and has recently collaborated to host a first-ever Bake-A-Wish challenge. This...Read More

Sweetgreen has officially rolled out SG Rewards, a nationwide, free loyalty program designed to enhance the customer experience by offering points, perks, and exclusive deals. Members can earn 10 points for every eligible dollar spent, which can...Read More