Frontier Airlines has announced a significant enhancement to its loyalty program: FRONTIER Miles Elite Platinum and Diamond Status members can receive a free, unlimited companion travel benefit. This allows eligible members to bring a companion on...Read More

Credit cards are a powerful tool for brands looking to deepen customer loyalty, drive revenue, and create lasting engagement. In fact, according to a recent study, customers who became cardholders generated a 42% increase in card revenue one...Read More

L.A. County’s Skilled Trades Summer Program Expands Opportunities for Youth, Supported by Harbor Freight This summer, over 600 high school students across Los Angeles County will gain paid, hands-on experience in skilled trades like...Read More

Lowe’s recently unveiled the Mylow Companion, an innovative AI tool developed to transform the in-store experience by empowering associates with instant access to essential information. Rolled out across over 1,700 Lowe’s locations...Read More

Health and wellness have become foundational to the modern lifestyle, with consumers redefining what fitness looks like shifting from traditional gym routines to more holistic and mobile-friendly approaches. Walking, hiking, cycling, and fitness...Read More

The latest version of Apple’s iOS18 introduced several features that impact the inbox. Rolled out on January 28th and now auto-updating for users, these changes may affect how your brand’s emails are received and engaged with. With...Read More

WestJet is introducing its first loyalty eStore in partnership with RewardOps, a premier SaaS engagement platform under the CORA Group. The move marks a significant expansion of WestJet’s loyalty program, allowing members to earn and redeem...Read More

Minuteman Food Mart Unveils Revamped App, Brand Icon, and Value-Packed Meal DealsMinuteman Food Mart, based in North Carolina, has launched a redesigned mobile app and a refreshed brand icon, marking what it describes as a “refreshed era for...Read More

With more than 65 restaurants across 15 distinct brands, Thompson Restaurants, part of family-run Thompson Hospitality, is leveraging its latest innovation to deepen guest relationships. In a conversation with Loyalty360, Alex Berentzen, COO of...Read More

Discover how exceptional incentive programs leverage data, behavioral science, and strategic design to drive measurable results. With insights from Product Director Casey Epley, we explore Maritz's market study findings and proven strategies...Read More