The answer to that question could be found in a new study from RetailNext, which reveals that consumer and retailer perceptions are not aligned, which don’t provide memorable customer experiences.What’s more, the study says that many...Read More

Starbucks is not a new player in the Chinese Market. For almost two decades, the mega coffee brand has delighted customers all across the country with its wide range of unique beverages. Today, the brand’s presence in China continues to grow...Read More

Ryder is certainly an authority when it comes to customer engagement, customer experience, and customer loyalty−evidenced by its impressive performance at the Loyalty360 CX Awards held during the 2015 Engagement & Experience Expo, which...Read More

Mobile is a massive opportunity for loyalty programs everywhere.Loyalty360 caught up with Peter Gorla, Vice President & Chief Marketing Officer, Managing Director, VOILÀ Hotel Rewards, and discussed this theme along with several other...Read More

As wearable technology continues to take the world by storm, customer engagement stands to benefit greatly from the potential opportunities offered by the new advancements. In a move to incorporate wearables into the customer experience, Ford is...Read More

For Dave & Buster’s CEO Steve King, providing a unique customer experience is always top of mind. Dave & Buster’s distinctive customer value proposition is known as Eat Drink Play and Watch.“Our guests continue to...Read More

Le Club AccorHotels is already a giant within the loyalty program space, but that is not keeping it from continuing to enhance the customer experience it offers members across the globe. As the official loyalty program of AccorHotels, a top...Read More

Ruby Tuesday officials want to win back brand loyalty from women between the ages of 25 and 40, who have young families.During the company’s fiscal first-quarter conference call on Jan. 7, Ruby Tuesday CEO J.J. Buettgen discussed the brand...Read More

The Martec Group, a Chicago-based strategic marketing intelligence firm, is taking steps to engage customers on a more emotional level. The company announced a new partnership with Emotion Mining Company, which will allow it to effectively read...Read More

Remote communications provider EMC is focusing more on customer experience, providing clients with a newly launched website and a Customer Experience Center at the company’s Miramar, Florida headquarters.The company operates in 140 countries...Read More