2016 Customer Loyalty Awards Results
A field of 17 brands, representing the cutting edge in customer loyalty, is set to compete in the 3rd annual Loyalty360 Awards. The awards, which recognize the innovation and effectiveness of the world’s best customer loyalty strategies, will be presented during a special luncheon at the 9
th Annual
Loyalty Expo, presented by Loyalty360 – The Association for Customer Loyalty. The event will be held May 24-26, 2016, at the DoubleTree Universal in Orlando, Florida.
New in 2016, finalists were determined by judges from some of the most respected technology and loyalty solution suppliers, while winners will be chosen at the Loyalty Expo by the collective voice of expo attendees, a group consisting of brands across a wide spectrum of industries represented at the 2016 Loyalty Expo.
And the 2016 Winners are:
360-Degree Award
Platinum: San Francisco 49ers
Gold: Kellogg's
Silver: Dell Bronze : Global Hotel Alliance
Loyalty or Rewards Program
Platinum: GameStop
Gold: Global Hotel Alliance
Silver: Kellogg's
Bronze: Dell
Customer Experience & Engagement
Platinum:Dell
Gold:San Francisco 49ers
Silver: BlueCross BlueShield of South Carolina
Bronze: InterContinental Hotels Group
Customer Insights
Platinum:Wyndham Rewards
Gold:Thrivent
Silver:Kellogg's
Bronze:InterContinental Hotels Group
Measurement
Platinum:Dunkin' Brands
Gold:Ryder
Silver:Kellogg's
Bronze:InterContinental Hotels Group
Technology & Trends
Platinum:Hilton HHonors
Gold:Caesars Entertainment Corporation
Silver:San Francisco 49ers
Bronze:Kellogg's
Creative Campaign
Platinum:Arby's
Gold:InterContinental Hotels Group
Silver:Global Hotel Alliance
Bronze:Dell
Top international brands will also be recognized for their excellence in each category, lending a global viewpoint to the proceedings and giving unique insight into the common themes (and differentiations) of customer loyalty around the world.
A special thanks to our esteemed panel of judges who are working tirelessly to ensure that truly the best loyalty strategies are recognized as winners for the 2016 awards.