Cinemark Holdings CEO Mark Zoradi, who knows a thing or two about how to achieve premium customer experience and customer engagement after a 30-year career at Disney and some time at DreamWorks (on the studio side), came to Cinemark for one very...Read More

Studying data can become dizzying, yet it can also yield keen insights as to how a marketer can best leverage certain aspects of it to create better customer engagement.At Restoration Hardware, CEO Gary Friedman discussed how the company reviews...Read More

It’s no secret that mobile commerce has been moving at an incredibly fast rate in recent years. Customer engagement these days tends to revolve more and more around mobile devices.“Mobile commerce is definitely a reality this holiday...Read More

Customer experience, at its core, is all about making the customer say “Wow!” This kind of impressed reaction not only creates a loyal customer, it turns them into a brand advocate. Word-of-mouth is among the most powerful forms of...Read More

Wells Fargo CEO John Stumpf is passionate about customer engagement, customer experience, and building lifelong relationships that are critical to brand loyalty.Stumpf spoke about his company’s main themes during Tuesday’s 2015 Goldman...Read More

Vera Bradley CEO Rob Wallstrom admits that reduced promotional activity has negatively impacted the company’s overall site traffic and sales, but has generated substantially improved gross profit percentage performance. Elevated customer...Read More

Krispy Kreme CEO Tony Thompson is excited about the company’s new test shop that will magnify the customer experience. What’s more, Krispy Kreme’s new loyalty program is about 90% rolled out across the country.“During the...Read More

One of the biggest drivers for differentiation in the banking customer experience has been, and continues to be, convenience. Banking isn’t something that customers necessarily like to do; it’s something they’re forced to do if...Read More

In response to changing travel habits in the Asia-Pacific region, Marriott has developed a new children’s program designed to provide fun and educational experiences for children age five to 12. The program, “MAX!,” launched in...Read More

It may often be called the most wonderful time of the year, but for many shoppers the holidays can be more akin to a nightmare and many factors can contribute to a dreaded customer experience. It would seem that this, then, would present an ideal...Read More