We’ve all seen the clickbait headlines spouting the end of physical retail as we know it, scaremongering that future competition will come from anywhere and everywhere. And it’s true, many of the big retail brands we’ve hung our...Read More

It didn’t take long after arriving in Iraq for Juan Gonzales to begin to feel the effects. The Marine Corps sergeant was part of a company would perform convoy security missions or search for IEDs, and the anxiety created by not knowing who...Read More

How many times has one of your customers approached you with an issue or a problem?  For instance, “I purchased this product from you and it does not work.” Or, “I thought this product had feature X, but I found out it doesn...Read More

The sounds from Bali’s rainforest dominate the senses—birdsongs, the rush of the Ayung River cutting through the valley far below. Trees extend to the horizon. The humid air is momentarily lifted by the breeze that works its way...Read More

Travel loyalty programs have historically focused primarily on high-value individuals that bring in a lot of revenue – but that doesn’t mean that a lower-value member today won’t become a high value one in the years to come. It...Read More

When Chad asked Cassie Jo to be his girlfriend in 2015, he did it with a Dunkin’ Donuts vanilla long john donut. In 2016, when Chad proposed to Cassie Jo, it was with a donut wedding ring. Okay the second part isn’t true at all. It was...Read More

For each retail category (apparel, shoes, electronics etc.), consumers have many choices when deciding where to make their purchase. Clearly things like price, quality and variety come into play, but as marketers, it’s important to...Read More

Consumer shopping habits and loyalty programs have transformed since they first burst onto the scene in the 1990’s. No longer a simple punch card approach, loyalty has morphed into a sophisticated mechanism for collecting customer data to...Read More

>>Click to download the infographic here **Full report available to Loyalty360 corporate members  The June 29th, 2018 digital roundtable was led by Phil Schroder, Head of Brand and Buzz for McClatchy. Like many industries...Read More

Anyone familiar with Moore’s Law—that, essentially, computing power doubles approximately every two years knows that the acceleration of technology is only getting faster as time goes on. Disruption seems to be following this same...Read More