Black Friday and Cyber Monday (BFCM) used to be a single weekend of frenzied shopping. Today, the peak shopping season often spans a full week—and in many cases, the entire month of November—as brands launch campaigns early and extend...Read More

Collinson International, a privately-owned provider of global travel and customer loyalty programs, doesn’t offer your run-of-the-mill airport experience. Instead of being squeezed in plastic seating, knee to knee with fellow travelers in...Read More

If there’s one thing the past few years have taught us, it’s that loyalty doesn’t stand still. From how consumers earn and spend rewards to the technology driving those experiences, the loyalty landscape keeps evolving ...Read More

Jimmy John’s Trades Spotify Wrapped Stats for Free Wraps Spotify Wrapped, the annual personalized music-listening recap, has become the centerpiece of a new marketing campaign by Jimmy John’s. As part of the “Wrap Exchange...Read More

Perfect Corp. has partnered with Tom Ford Fashion to introduce an ultra-realistic 3D virtual try-on (VTO) experience for the brand’s luxury eyewear line, bringing advanced AR technology directly to Tom Ford’s e-commerce platform. The...Read More

Today’s retail landscape leverages a sophisticated combination of predictive, generative, and agentic AI. Its current applications span the entire customer journey, from AI-generated ad campaigns and product recommendations to AI...Read More

Scooter’s Coffee Raises $206K to Support Make-A-Wish Kids Scooter’s Coffee has donated more than $206,000 to Make-A-Wish, strengthening its long-standing commitment to supporting children with critical illnesses. The contribution...Read More

NerdWallet is launching a major holiday initiative this year with its Debt Free December Sweepstakes, giving away $2.5 million throughout the month of December. The program will award $100,000 to one winner each day from December 1–25...Read More

The holidays are a make-or-break season for brands. With inboxes full, shoppers stretched thin, and competitors everywhere contending for attention, loyalty programs need to step up. When done right, loyalty-exclusive offers don’t just...Read More

Paris Baguette Launches First-Ever Online Store Paris Baguette recently rolled out its first online retail store, called The Paris Baguette Shop, that debuted December 1, 2025, offering curated, limited-edition collection of gift items perfect...Read More