The rise in online consumption has shaped the publishing industry we experience today. Readers demand high-quality free content at the click of a button, prefer breaking news rather than reading about it the following morning, and don’t like...Read More

Loyalty programs should be one of the cornerstones of any effective marketing strategy. According to Accenture's recent study found that “members of loyalty programs generate between 12 to 18% [higher] incremental revenue...Read More

It’s a new year, and every retailer, for better or worse, is already ramping up their email marketing efforts. Every company wants better open rates, more customers and genuine customer loyalty, yet every year we see many brands compete with...Read More

Another year has passed, and it’s yet another year where customer experience has evolved at a considerable pace. We’ve seen more and more companies expand their CX programs to bring in more channels, more respondents, and...Read More

The average convenience store employs roughly 15-16 employees at any time. Although this number is increasing year-over-year, according to NACS data, turnover is also on the rise. Managing a workforce may not be the highlight of your job...Read More

Community banks have long been entrenched in the populations they serve, and as a result have one of the richest histories in financial services. But the experience of banking has changed significantly over the past few years.Not so long ago...Read More

It's a no brainer that customers will purchase your product or service if you give them a deal that appeals to their desire for a bargain, or meets their unique needs or purchasing patterns. In fact, 80% of consumers are more likely...Read More

As an unbiased, objective, and market-driven association for customer loyalty, Loyalty360 is in a unique position to help brands navigate their challenges. From the challenge of offering unique experiences to personalization to security breaches...Read More

On a very basic level, the definition of being loyal to a brand means you repeat the purchase of a product or service rather than taking your business elsewhere. Marketers are often focused squarely on the financial aspect of being loyal. They...Read More

Industry disruptors affect everyone, from huge conglomerates to single-store operations. The question is not if a disruption will impact your company, but when. And while they are by nature off the radar, there are some common...Read More