For its Employee Appreciation Day, Noodles & Company will celebrate all restaurant workers with a free bowl on March 2, 2023. Keeping with its mission of delivering Uncommon Goodness, the restaurant chain will include not only its own 8000...Read More

GoDaddy Partners with Worldpay from FIS GoDaddy and Worldpay from FIS will launch Commerce 360, an omnicommerce solution for small retail businesses. The partnership combines GoDaddy’s expertise in omnichannel solutions with Worldpay...Read More

Think direct mail is a thing of the past? Think again: Direct mail marketing is still highly effective and can help you level-up your marketing efforts in a big way.With that said, you need the right direct mail solution—offered by...Read More

AirAsia Partners with Plusgrade to Improve Customer Experience AirAsia and Plusgrade announced a partnership to allow customers to bid for upgrades and reserve the seats next to them on flights for extra space and comfort. The goal of the...Read More

Maybelline New York is creating an AI Avatar to market its new Falsies Surreal Extensions Mascara. May — Maybelline’s Avatar Model — is the brand’s first attempt to merge the real and virtual worlds to market its products...Read More

As brands seek to build deeper relationships with their customers and differentiate themselves from competitors, “adding value” is a key consideration for marketers as we move deeper into the new year. Value can come in many forms, but...Read More

The Coffee Bean and Tea Leaf built its customer engagement on habits. For many customers, the routine of a morning coffee on the way to work brought them into the café chain daily. This consistent interaction allowed The Coffee Bean and Tea Leaf...Read More

For a surfer, nothing beats the feeling of riding the waves. Just imagine a customer experience where members are rewarded for what they love, not just what they buy. Rip Curl, the “Ultimate Surfing Company” set out to do just...Read More

Heading into 2023, brands are hoping to capitalize on upcoming trends in customer loyalty to differentiate themselves and stand out from the competition. Loyalty360 recently released its State of Customer Loyalty Report to provide insight into...Read More

On Feb. 17, 2023, Dutch Bros and its customers donated $900K+ to local food organizations during the coffee chain’s annual Dutch Luv day. During the fundraiser, each Dutch Bros location donated $1 from every drink sold. "We're...Read More