Mercedes-Benz USA Launches 2024 “Holidays with Love” Campaign  Mercedes-Benz USA (MBUSA) has launched its 2024 “Holidays with Love” campaign, celebrating the unique moments that bring people closer together during...Read More

To meet increasing consumer expectations within loyalty programs and beyond, brands must develop a deep understanding of customer needs and desires to provide the most value possible. For travel and hospitality brands, that means leaning...Read More

DoorDash has partnered with Lyft to provide exclusive perks for DashPass and Lyft users, enhancing the value of both local delivery and rideshare services. As of October 30, DashPass members can access special Lyft benefits without extra cost...Read More

Shake Shack Introduces Loyalty Program to Fuel Growth Fast-casual burger chain Shake Shack is rolling out a customer loyalty program to enhance its service and accelerate its growth. Inspired by founder Danny Meyer’s “Enlightened...Read More

Convenience store chain QuickChek has introduced a new reward program and revamped its app to enhance the experience for its New Jersey and New York customers. The innovative addition to QuickChek’s QC Rewards program is designed to give...Read More

Casey’s and PepsiCo Partner to Support Veterans and Military Families As Veterans Day approaches, Casey’s convenience stores are honoring those who have served the country by launching a fundraising campaign with PepsiCo to...Read More

Loyalty360 had the pleasure of speaking with John Sellers, Head of Rewards at Bank of America and 2024 Loyalty Expo Champion of Customer Loyalty honoree. Bank of America’s Preferred Rewards program boasts 11 million members and leverages...Read More

Baking and decorating brand Wilton has launched an advertising campaign called “The Wonderful World of Wilton,” inviting bakers of all levels, from newbies to experienced bakery chefs, to embrace the creative and joyful aspects of...Read More

AliExpress Enhances the Customer Experience as it Prepares for Singles’ Day Sale Shopping Festival Global online retail marketplace AliExpress, under the umbrella of Alibaba International Digital Commerce Group, is gearing up for...Read More

Great Clips Honors Veterans with Free Haircuts on Veterans Day As a thank you to military service members on Veterans Day, Great Clips will once again show its appreciation by offering free haircuts at any of its U.S. salons on Monday...Read More