The philosophy “the customer is always right” drives many marketers to value client, patron, and guest feedback.   Piada Italian Street Food, known for its fresh Italian-inspired menu, has steadily expanded since its founding in...Read More

McDonald’s Heightens Customer Engagement as It Celebrates 50 Years of Partnership With RMHC McDonald’s launched a year-long celebration on October 15 to commemorate 50 years of partnership with Ronald McDonald House Charities...Read More

Hilton has announced an exclusive partnership with Be My Eyes, a mobile app that leverages AI, sighted volunteers, and live video to assist blind and low-vision users and enhance their travel experience. The partnership will help provide more...Read More

ThriftBooks Global, LLC recently announced updates to its widely popular ReadingRewards loyalty program. A new top tier, Literati Elite, will reward the platform’s most loyal customers. Meanwhile, all members will receive enhanced benefits...Read More

Visa and Analytic Partners Collab to Leverage Marketing Analytics Digital payment provider Visa has announced a multi-year partnership with Analytic Partners. The collaboration will focus on challenges experienced by merchants and brands...Read More

Employee engagement is more crucial than ever as businesses become more competitive than ever. Engaged employees are not only more productive, but they also play a pivotal role in driving business success. One innovative way to boost...Read More

bp has announced a new app designed to enhance the customer experience when fueling their vehicles and shopping in the company’s convenience store. The app is called earnify™ and was designed through consumer research findings to...Read More

Carnival Cruise Line Enhances Learn & Earn Program for Travel Advisors Carnival Cruise Line has announced enhancements to its Learn & Earn travel advisor training platform, which is part of the cruise line’s Loyalty Rocks! The...Read More

Just in time for National Book Month, Pizza Hut is celebrating the 40th anniversary of its BOOK IT!® program. To mark the occasion, Pizza Hut is giving away one million Personal Pan Pizzas® to readers all through October. Anyone who enjoys...Read More

Burger King and Hidden Valley Ranch Unveil the "Big Dip" Cup This week, Burger King is partnering with Hidden Valley Ranch to introduce the "Big Dip" cup, a special limited-edition ranch dip designed for BK sandwich lovers...Read More