Mercedes-Benz has deepened its collaboration with Google Cloud to incorporate advanced AI-powered conversational search capabilities into its Mercedes-Benz User Experience (MBUX) Virtual Assistant. This partnership focuses on integrating Google...Read More

Hilton Partners with Calm to Address Growing Demand for Wellness Services Hilton has announced a partnership with Calm, the leading mindfulness and sleep app, to elevate wellness offerings for its guests. Through this collaboration, Hilton...Read More

These 5 Asian brands have successfully leveraged the power of gamification to strengthen their loyalty program. Let's take a deeper look at how they were able to accomplish it.   As we look ahead to 2025 in customer loyalty, one...Read More

When a brand like True Religion—famous for its bold urban casualwear and iconic denim—reimagines its customer loyalty program, it’s more than a refresh. It’s a statement. Under the leadership of Kristen D’Arcy, the...Read More

Tractor Supply Company knows what customers want, and that’s because they put the customer first.Neil Tenzer, vice president of Customer Loyalty, Insights & Engagement at Tractor Supply Company, said this philosophy has helped the...Read More

7-Eleven, Inc. recently announced it’s kicking off the new year by offering loyal customers an opportunity to win big every day. Shoppers will have a chance to win a $5,000 cash prize daily throughout 2025.  Customers can participate...Read More

Instacart & Ulta Beauty Announce Same-Day Delivery Partnership to Enhance the Customer ExperienceInstacart is collaborating with Ulta Beauty to offer same-day delivery from over 1,400 Ulta Beauty stores nationwide. The partnership makes Ulta...Read More

Brands today face a growing challenge: how to keep loyalty programs engaging and relevant in a market filled with similar offerings. As customers demand more tailored experiences and meaningful interactions, the loyalty landscape is shifting...Read More

In the ever-evolving digital marketing landscape, identifying anonymous website traffic and turning it into actionable insights is a game-changer. Wunderkind, with its robust identity solutions, has positioned itself as a leader in helping brands...Read More

ccording to Adobe Analytics, the 2024 holiday season was one for the record books for e-commerce, with mobile devices driving more than half of all online purchases. Consumers spent a record $241.4 billion online from November 1 to December 31...Read More