As much influence as your brand has over its own success, you don’t have much control on the local level — that’s your partners’ territory. Which means your ability to connect with consumers and drive sales at the local...Read More

Loyalty360 recently had the opportunity to connect with Max Everett, Loyalty Marketing Director at Enterprise Mobility, to learn how Enterprise Plus is driving customer engagement and enhancing the rental experience. In this exclusive interview...Read More

Mastercard and Lady Gaga Enhance the Fan & Customer Experience With MAYHEM Album Release, Abracadabra Music VideoMastercard has partnered with international music icon Lady Gaga to offer fans a unique opportunity to connect with her upcoming...Read More

In an era dominated by digital transformation, the way brands engage with their customers has become more complex, and more critical, than ever. Customer Relationship Management (CRM) helps brands build meaningful, lasting connections at scale. So...Read More

Hard Rock International recently announced the full integration of Hard Rock Bet into the Unity by Hard Rock™ loyalty program, delivering exclusive benefits for members across Hard Rock’s global portfolio of over 200 locations that...Read More

As we head into what’s sure to be another dynamic year, we’ve prepared a list of the top trends and predictions that we anticipate will be at the forefront for 2025.2024, as outlined in The Bond Loyalty Report, saw a period...Read More

KIND Snacks wants consumers committed to wellness to embrace the idea that what’s good for you can also be indulgent. With this concept in mind, KIND is tapping into one of the biggest self-care trends of 2024: bed rotting. The wellness...Read More

Starbucks Unveils New Refill Policy, Releases Q1 Earnings Report Starbucks recently released its first-quarter earnings for 2025 on January 28, just as the company announced a revamped refill policy, new changes to its code of conduct, leadership...Read More

Fanatics Collectibles recently announced plans to open its inaugural global flagship store in the spring of 2025, located on the iconic Regent Street in London. The new store will cater to fans of sports and entertainment trading cards, featuring...Read More

Save A Lot Enhances Customer Engagement With Golden Sweepstakes, Awarding $250 Gift Card in Weekly DrawingsGrocery chain Save A Lot has announced its national Golden Sweepstakes through the Save A Lot Rewards loyalty app. Running until March 9...Read More