Two customers A and B walk into a grocery store. Customer A visits the store every first week of the month, and shops with an organized list. They stick to previously used brands or opts for a product with the most discounted price...Read More

This interview is part of our Moving Forward Blog Series, where we ask major brands how they’re adapting to changing consumer expectations from a loyalty perspective post-pandemic. As the nation’s leading bridal and special...Read More

Google Delays Chrome's Blocking of Tracking Cookies To Late 2023 Reuters says Google's Chrome web browser will not fully block tracking cookies until late 2023, the Alphabet company said on Thursday, delaying by nearly two years a move...Read More

Lay's announces a new global initiative, Lay's RePlay, to bring joy to deserving communities around the world through the power of football. Lay's has partnered with the UEFA Foundation for children and streetfootballworld to reuse...Read More

P.F. Chang’s is expanding its P.F. Chang’s To Go concept with two new locations in key markets as the global restaurant chain continues to meet demand for easily accessible Asian cuisine, adapting to the evolution of dining across the...Read More

Shoppers’ priorities and expectations have changed throughout 2020, but one constant has been the desire for a safe and convenient shopping experience. Whether you’ve recently implemented a BOPIS program or have been offering...Read More

If you have been following our blog, you may have heard us speak about “value exchange” which is a big driver of what we do at Cheetah Digital. Cheetah Experiences isn’t any different and it has always had a clear...Read More

Prime Day Delivered Two Biggest Days Ever for Small, Medium-Sized Businesses Prime Day 2021 was the biggest two-day period ever for Amazon’s third party sellers, nearly all of which are small and medium-sized businesses, growing even more...Read More

Lively, Inc., creators of the modern Health Savings Account (HSA), today announced that it is working with BMO Harris Bank to bring a modern HSA experience to eligible individual BMO customers and commercial banking clients making HSA arrangements...Read More

Julie Bustos, SVP, Marketing Innovation, The Lacek Group Incrementality is driven by a layered approach to marketing, fueled by increased amounts of data. Our agency curates data for action through four lenses: customer identification, customer...Read More