Supplier-Contributed Blogs

Welcome to Loyalty360’s Supplier-Contributed Blogs, your go-to source for daily insights from top experts in customer loyalty. Explore thought leadership on a range of topics, including loyalty program strategy, customer experience and engagement, rewards program design, cutting-edge technology, and more. Stay ahead of the curve with valuable content designed to help you navigate the latest industry trends.

Supplier-Contributed Blogs

Quiz: Discover Your Company’s Personalization Score

The Formation Team , Formation | September 03 2020

Today’s consumers are fiercely loyal to their favorite brands, but the competition for that loyalty is just as fierce. In our recent survey of 2,000 U.S. consumers, we found that over half.

Personalization

A New Era of Retail: 5 Ways Brands Are Changing Strategies in Response to COVID-19

Becca Gomby, Forter , Forter | September 02 2020

Online e-commerce has become a mainstream part of life amid the COVID-19 pandemic. Every retailer has had to quickly adapt their business approach to find creative ways to meet the unforeseen.

Crafting Effective Data Visualizations

Nate Thompson, ICF Next , Phaedon | September 01 2020

At first blush, quickly capturing important business information with data visualization seems like a clear-cut illustration of the phrase “A picture is worth a thousand words.” A well.

Finding Your Voice: Why Communication in Times of Transformation Matters Now More Than Ever

Carolyn Galvin, Qualtrics , Qualtrics | August 31 2020

In these unprecedented times, and as coronavirus prompts epic social and economic transformation, communication is more critical than ever. Not only what we communicate, but how we communicate.

CX (Customer Experience)

COVID-19 Survey: American Frequent Traveler Attitudes Dip Further Amid Embrace of Masks

Dr. John Boyle, PhD, Thomas Brassell, and Guy Cierzan | ICF Next , Phaedon | August 28 2020

As COVID-19 cases surge across the country, American frequent travelers recognize the importance of public health measures—but feel more pessimistic about future travel and the trajectory of.

Offering BOPIS, Without the Fear of Fraud and Abuse

Angela Lee, Forter , Forter | August 27 2020

Amid a changing global commerce climate where optimized omnichannel experiences are more important than ever, merchants must ensure that they have an efficient Buy Online Pickup In Store (BOPIS.

Fast-Tracking Contactless Payments

Jaideep Mehta, PK , PK | August 26 2020

When was the last time you used your phone to make an in-store purchase? If you’re from the U.S., the likelihood that you are now using some form of contactless payment, such as tap-to-go.

Payments / POS

What is Customer Acquisition Cost (CAC) and How to Calculate It

Joe Martin, Qualtrics | August 25 2020

Every customer you attract costs money, and getting the balance right between how much you pay to attract a customer, and how much that customer is worth to your business is one of the most important.

Delivering Great Government Customer Service in Times of Need

Rosetta Lue, Pega , Pega | August 24 2020

When I say, “government customer service,” what do you think of first? Standing in line at your local registry of motor vehicles? Waiting on hold to speak to someone about your.

Customer Service / Satisfaction

How to Prepare Your Business for New Online Shoppers

Becca Gomby, Forter , Forter | August 21 2020

The Coronavirus (COVID-19) climate has changed the retail landscape. Merchants that once had a store-first approach are in the middle of an accelerated process in which buyers are switching from.

CX (Customer Experience)

5 CX Strategies to Combat Covid-19’s Marketing Challenges

Danielle Sly, Kobie , Kobie Marketing | August 20 2020

No one can argue that the words “customer experience” have taken on a new definition among the challenges of COVID-19. We now live in a changed world where digital channels are no.

5 Behavioral Segmentation Examples and How to Improve Them

The Formation Team , Formation | August 19 2020

Customer behavioral data has become a high-value asset to marketing teams, brands and companies large and small. But what exactly are they all doing with this data? One common use is behavioral.

Customer Engagement

Displaying results 1549-1560 (of 2498)

|< < 126 - 127 - 128 - 129 - 130 - 131 - 132 - 133 - 134 - 135 > >|