The Case for DTC Brands

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In the past decade, DTC brands have shaken up the rules of traditional retail—and to say DTC is continuing to gain momentum is nothing short of a gross understatement. Simply put, DTC is here to stay.   Source: Wall Street Journal   The DTC movement, pioneered by brands like Warby Parker, Bonobos and Dollar Shave Club, made $14.3 billion in revenue in 2019, a 33% growth rate over the prior year. Today, there are....