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Supplier-Contributed Blogs

Digital Banking Transformation With AI and Embedded Finance

Elaine Duff, FIS , FIS Global | December 03 2025

The year was 1995. Wells Fargo became the first major bank to give their customers online access, enabling them to create accounts, check their balances and review their bank statements.Fast forward.

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The Journey Mindset: How Travel Inspires Career Growth and Recognition

The Switchfly Team , Switchfly | December 02 2025

There’s something transformative about returning home from a meaningful trip. You leave one version of yourself behind and come back with new perspectives, a sense of renewal, and often, a.

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Building Loyalty that Lasts: Insights for Financial Institutions

CarltonOne Team , CarltonOne Engagement | December 01 2025

Having experience in working with banks and financial services, it's evident that customer loyalty has evolved dramatically. Today, we're seeing clients seek more than just rewards; they.

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How to Create a Meaningful 2025 Year-in-Review Campaign

The Blings Team , Blings | November 26 2025

As the year draws to a close, brands face a unique opportunity to do more than just wrap up the calendar, they can wrap up the relationship. Year-in-review campaigns have become a powerful way to.

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Black Friday Cyber Monday Loyalty Strategies: Retain Holiday Shoppers

The Baesman Team , Baesman | November 25 2025

The holiday season is one of the most competitive times of the year for brands. During Black Friday and Cyber Monday (BFCM), shoppers are overwhelmed with deals and discounts.

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4 Examples of How to Prove the ROI of Recognition

ITA Group Team , ITA Group | November 24 2025

Designing recognition programs to drive specific business goals leads to measurable results. When you tie your programs’ success metrics and supporting strategies to business goals, you&rsquo.

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Capillary’s Loyalty Advantage: Everest-Endorsed Strengths Enterprises Rely On

Anjali Pillai, Capillary Technologies , Capillary Technologies | November 21 2025

The global loyalty landscape is in the middle of a reset. Loyalty technology has moved beyond administering points or basic rewards and now serves as a strategic engine for experience-led, data.

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How to Measure AI Overview and AI Tool Impact on Your Website

Malcolm Busari, Bounteous , Bounteous | November 20 2025

AI tools like Google’s AI Overviews and ChatGPT are rapidly changing how users find and engage with content online. For digital teams, that shift creates new challenges – how do you.

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Who Can Use Web-to-Print? 8 Industries That Benefit the Most

The Baesman Team , Baesman | November 19 2025

Web-to-print and marketing fulfillment platforms have revolutionized how organizations manage their branded materials. From retail chains to nonprofit organizations, these platforms help.

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The Metaverse and Loyalty: What Virtual Worlds Mean for Travel Rewards

The Switchfly Team , Switchfly | November 18 2025

Virtual travel experiences are no longer a futuristic concept. They’re redefining how brands build connection and loyalty. The metaverse, once synonymous with gaming, now encompasses a dynamic.

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Banking on Loyalty: Why It's More Than Just a Program

The CarltonOne Team , CarltonOne Engagement | November 17 2025

In financial services, the race to digitize is over. Now, the real challenge begins: standing out. Today's customers don't just want a card with perks or points. They want recognition.

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The Hidden Risk in Your Loyalty Program? Ignoring Frontline Employees

Max Kenkel, ITA Group , ITA Group | November 14 2025

Here’s a hard truth: Customer loyalty programs fail when the people interacting with consumers are left out. The average frontline retail sales employee earns $16.70 an hour. Yet for.

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