Brand Rituals: How Successful Brands Bond with Customers for Life

  • March 19 2012
  • Resource: Multimedia
  • Michael Grasso, TXU Energy & Zain Raj, Hyper Marketing

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Moving from Transactional Loyalty to Relationship Loyalty in the Luxury Market

  • March 19 2012
  • Resource: Multimedia
  • Phil Rubin, rDialogue & Karen Fields, Exclusive Resorts

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Do You Really Need a Loyalty Program?

  • March 19 2012
  • Resource: Multimedia
  • Chris Miller & Mu Hu, Golfsmith

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Brewing Up Loyalty: Green Mountain Coffee’s Café Express Club

  • March 19 2012
  • Resource: Multimedia
  • Brian Galloway, Green Mountain Coffee

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B2B Focused Session: Leveraging Research To Drive Product Design and The Engagement Strategy

  • March 19 2012
  • Resource: Multimedia
  • Fred Drasner & Mike Carney, Vehicle Production Group (VPG)

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The Spillover Effect - Driving Customer Loyalty through Engagement

  • March 19 2012
  • Resource: Multimedia
  • Dr. Gary Rhoads, BYU & Barbara Porter, Nicor National

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Workshop: A Better Solution to Search? Driving Innovation & ROI in your Media Mix

  • March 18 2012
  • Resource: Multimedia
  • Mark Marinacci, ed? Interactive

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Workshop: Mobilizing Your Loyalty Program

  • March 18 2012
  • Resource: Multimedia
  • Mike Romano, SoundBite Communications

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Workshop: The Power of Promotional Loyalty

  • March 18 2012
  • Resource: Multimedia
  • Anthony Aguiar & Leigh Thornberry, IC Group

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Workshop: What’s Possible? What’s Meaningful? How to Turn Data into Actionable Customer Insight

  • March 18 2012
  • Resource: Multimedia
  • Connie Hill & David Resnick, VeraCentra

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