Agentic AI Breakthrough Redefines Premium Video Buying Across Linear and Streaming NBCUniversal, RPA, FreeWheel, and Newton Research have announced a first-of-its-kind partnership introducing agentic AI to premium video...Read More

Incentives are meant to drive performance... not slow it down! Yet for many global technology manufacturers, incentive management remains a tangled mix of spreadsheets, emails and offline approvals. What once worked when programs were smaller...Read More

Buffalo Wild Wings Rolls Out January Freebies Buffalo Wild Wings has kicked off 2026 by launching its “Month of Free” promotion, a series of weekly deals exclusively for members of its loyalty program. Through February 2, Rewards...Read More

Valvoline Inc. has launched a new marketing initiative called the “Instant Transfer Portal,” designed to attract drivers from competing oil change providers and appeal to existing customers with an instant oil change offer. The...Read More

Chick-fil-A Launches 80th Anniversary Campaign Chick-fil-A has kicked off its largest marketing campaign in company history to commemorate its 80th anniversary, leaning into a theme it calls “Newstalgia”, a blend of nostalgia and...Read More

Hawaiian Airlines, now part of Alaska Airlines and under the Alaska Air Group umbrella, has announced its Kahuʻewai Hawai‘i Investment Plan, a comprehensive initiative committing more than $600 million over the next five years to enhance...Read More

Get inspired by brands that shared usage with their customers this year to deepen loyalty and engagement.It’s December, so you know what that means: It’s Spotify Wrapped season. (And Apple Music Replay, and Granola Crunched, and&hellip...Read More

Sports fandom isn’t dead – it's just different. To Gen Z, being a fan doesn’t mean sitting in front of a TV and learning chants anymore. They're still deeply connected to sports communities, but social media has...Read More

White Castle’s loyal fan base has kept America’s “first fast-food hamburger chain” in business for nearly 105 years. What makes this brand still appeal to consumers and continue to expand, especially when...Read More

Dutch Bros Bets on Breakfast to Fuel Its Next Phase of GrowthDutch Bros is pressing ahead with an aggressive expansion strategy, hoping to reach 2,000 locations by 2029, with 2025 marked as a key year for new store growth. However, recent analysis...Read More