American Eagle’s Sustainability EffortsAmerican Eagle Outfitters has outlined sustainability progress and goals in its first environment, social, and governance report, with a focus on sourcing renewable energy and sustainable materials. The...Read More

Giant Food recently announced a new promotion through its Giant Flexible Rewards loyalty program which will allow customers to redeem their rewards points for store brand products at reduced point requirements. The new promotion comes as...Read More

Cassie Preston is the Director of Client Services, CRM & Loyalty at Baesman, a customer loyalty technology firm and agency dedicated to helping brands create relevant and personal connections with their customers. Loyalty360 CEO Mark Johnson...Read More

Prior to the pandemic, loyalty programs were on the rise, with many retailers realizing their potential to drive business and customer value. COVID-19 has dramatically evolved the retail landscape by accelerating pre-pandemic trends, creating new...Read More

Shake Shack Opens Virtual WorldShake Shack recently opened a virtual restaurant in The Sims 4. The restaurant brand partnered with Tumblr mod creators BeansBuilds and Insimnia to build an exact replica of the restaurant and menu in The Sims 4...Read More

Ann Taylor and LOFT recently announced the launch of StyleRewards, a multi-tender loyalty program that enables clients to earn and redeem perks across the brands, including Ann Taylor, LOFT, Ann Taylor Factory and LOFT Outlet. StyleRewards is one...Read More

Intermediaries have always been a vital part of the consumer’s experience with products. Consumers are loyal to brands, but rarely interact with the companies that produce those brands. Instead, intermediaries (such as ...Read More

Waves Launches Cryptocurrency SchoolWaves cryptocurrency company has launched Waves School, a school providing free training in crypto and blockchain. The school was created to train anyone regardless of background or previous knowledge in...Read More

Taco Bell announced the limited time return of its digital taco subscription, Taco Lover's Pass, to celebrate National Taco Day. Available exclusively on the Taco Bell app for Rewards members for one day only, the Taco Lover's Pass allows...Read More

A member's health journey is top of mind. Healthcare payers and partners should consider the evergreen metric of Customer Lifetime Value (CLV). Industry leaders can focus on Customer Experience Transformation (CXT) and put member needs at the...Read More