Taco Bell® Partners with Cargill and the National Fish and Wildlife Foundation for Sustainability Initiative Following an expansion announcement, Taco Bell partnered with Cargill and the National Fish and Wildlife Foundation (NFWF) to...Read More

JetBlue is an innovator in the travel industry. As an airline, the brand has been about improving the customer experience with luxury amenities, as the first airline to offer individual screens and in-flight, broadband speed Wi-Fi. JetBlue built...Read More

To run a successful loyalty program, it’s important to nurture a relationship with your customers. Relationship marketing focuses on building meaningful relationships while also cultivating stronger customer engagement to hopefully build...Read More

Chipotle Launches Cinco De Mayo Celebration on Partiful Chipotle Mexican Grill will launch a Cinco De Mayo event on Partiful, giving fans a chance to win BOGO codes to share with friends who have never tried Chipotle. The “Time to...Read More

In a new partnership deal, Amtrak became the official rail transportation partner for “Harry Potter and the Cursed Child,” the Broadway show playing at the Lyric Theatre in New York City. Broadway and Amtrak will collaborate on their...Read More

Credit card loyalty programs are an essential marketing tool for credit card companies. These programs allow customers to earn points for each dollar spent, which can then be redeemed for various rewards such as travel, merchandise, or cash back...Read More

iBuyXS launched a new rewards program to help restaurants increase engagement: Dinefits. Dinefits is the first-of-its-kind cashback program that uses time-based rewards to encourage dining during slow times, when restaurants need more traffic...Read More

Fidelity® Launches Educational Experiences in Roblox and Decentraland Fidelity Investments® will launch a financial education experience on Roblox alongside a metaverse experience in Decentraland. The experiences are designed to help...Read More

With 14 full-sized stores stretching from the west coast to the east coast, IKEA Canada’s footprint is small, considering the size of the country. Yet, this same footprint allows the brand to draw meaningful information from its frontline...Read More

Innovations like Artificial Intelligence (AI) may be some of the biggest trends right now, but they should not overshadow the importance of data in the customer experience (CX). During every stage of the customer experience, we acquire a...Read More