Powell, Tennessee-based Weigel’s is collaborating with GSP Retail to make the holiday season brighter for My Weigel’s Rewards members. As of December 13, the “12 Days of Christmas” promotion kicked off by offering a free...Read More

Businesses are increasingly recognizing the power of emotional loyalty in fostering long-term customer relationships that drive engagement, advocacy, and identity.  At Phaedon, we call this the ultimate form of participation between a...Read More

Grubhub Onsite and Hilton are extending their collaboration, now offering on-demand delivery of groceries and convenience items to more than 2,600 hotels under the Hampton by Hilton, Tru by Hilton, and Spark by Hilton umbrella of brands. Guests at...Read More

MGM Resorts Partners with Marriott International to Bring W Las Vegas to the Strip Marriott International and MGM Resorts International have announced they are planning a conversion of a prominent Las Vegas Strip property to the W Hotels...Read More

Fraudsters are targeting loyalty programs at a rapidly increasing rate, with The Loyalty Security Association (LSA) estimating that an incredible $3.1 billion in redeemed points are fraudulent. In other words: that potential revenue loss...Read More

Finding the perfect incentive to motivate, reward, or engage stakeholders can feel like solving a puzzle with too many pieces. As brands are looking to update their loyalty programs for the new year, offering exciting new rewards can play a...Read More

Memorable experiences are a key part of creating lasting customer relationships, and Häagen-Dazs Shops are taking steps to enhance its approach. In this conversation with Maya Pocock, Brand Marketing leader for Häagen-Dazs Shops, Loyalty360 CEO...Read More

A recent J.D. Power study shows that clients in wealth management expect more personalized, goal-oriented digital experiences. The latest findings from the J.D. Power 2024 U.S. Wealth Management Digital Experience Study highlight a significant...Read More

Today’s loyalty landscape is vastly dynamic, teeming with shifting consumer preferences, fierce competition, and a dynamic market. At the heart of what makes a loyalty program genuinely effective are loyalty features.  IntroductionIt...Read More

SupplyClub Launches GreenBux Rewards Program to Drive Sustainable Business Practices SupplyClub, a provider of sustainable B2B packaging solutions, is introducing GreenBux, a new rewards program for SupplyClub PRO members. Through a...Read More