Music can be a daily sound track to most any person’s life. When it comes to customer engagement and brand loyalty, Cracker Barrel officials want to use music to enhance its overall customer experience.“Another unique component of our...Read More

Brands are jumping into the mobile app space at a rapid clip, and Krispy Kreme Doughnuts is the latest to join the trend with its new loyalty program, Krispy Kreme Rewards. The program, powered by NCR Corporation, has been rolling out in the U.S...Read More

During the busy and often hectic holiday season, customer service, customer experience, and customer engagement fall under a sharper lens. A bad customer experience becomes magnified under the glare of omnipresent social media.According to a new...Read More

Starwood Hotels & Resorts Worldwide on Tuesday announced an expanded partnership with Design Hotels−which marks the 11th Starwood brand−that will go a long way toward instilling even more brand loyalty.The announcement comes...Read More

In the new age of personalized mobile communications, enhanced digital online customer engagement, and a near infinite level of product selections, brands simply must do more to win the loyalty of consumers. The days of only offering a basic...Read More

After recently celebrating its anniversary with a special customer engagement promotion to thank its valuable members, Ooredoo Kuwait is about to check another milestone off the list.Ooredoo, a leading telecommunications provider headquartered in...Read More

In early 2014, a cross-functional group of Wheaton | Bekins employees redesigned the customer survey to gather more detailed and actionable data from customers. This survey was fittingly rebranded as the Customer Experience Report (CXR) and it now...Read More

Catering to multiple demographic segments (i.e. millennials, Generation X, Baby Boomers) can often be a difficult task for a brand managing a loyalty program. But, that’s not the case for the San Francisco 49ers.The team’s loyalty...Read More

Engaged employees are crucial to providing a positive customer experience. The ability of a company to keep its employees energized and engaged is directly reflected in every customer interaction. At the 2015 Engagement and Experience Expo...Read More

The 2015 Loyalty360 CX Awards, part of the Engagement and Experience Expo, saw finalists in six categories make the case for their company to take home the top prize. As part of the Best Brand Messaging and Communication in Customer Experience...Read More