Kentico provides an integrated system, known as Kentico EMS, for building websites, intranets, online communities, and e-commerce platforms. The system has document management capabilities, online marketing tools, multisite management features...Read More

Loyalty is changing faster than ever before. The game is being disrupted by escalating customer expectations, perpetual new players, evolving technologies, and a game board that’s constantly in flux. Brands must shape-shift with the living...Read More

Is it an immersive event complete with free entertainment and free samples; the feeling you get when being greeted by the concierge of a luxury hotel; or peace of mind knowing your online order has arrived and is securely tucked inside your front...Read More

Xenial offers platforms designed to drive commerce and customer engagement for the restaurant and small retail industries. The platform provides analytics solutions that help clients derive actionable insights and identify loyalty opportunities...Read More

How often do you recommend brands on social media?  Whether it’s tagging yourself at a restaurant and saying how great the food was, posting a picture of a product you own and love, or simply sharing some branded content — you...Read More

In today’s commercial environment, customers expect the brands they know and love to "know" them back. Most brands recognize the strategic importance of personalization, and yet delivering a customized experience beyond basic email...Read More

Behavioral economics is causing quite a buzz these days, especially as it relates to marketing. Doesn’t every marketer want to know what truly drives consumer behavior -- and how to influence it? Behavioral economics offers some important...Read More

Personalization is KeyOver the last three years, survey data from our annual mobile loyalty studies have shown a steady increase in loyalty program acquisition, with a majority of brands citing the addition of mobile components as the biggest...Read More

We believe that every customer is unique, which means your marketing strategy should be too. The days of the average are long gone and with them the universal, one-size-fits-all marketing plan. When designing a customer engagement strategy, the...Read More

As the association for customer loyalty, Loyalty360 publishes a variety of analyst briefs on different technologies and services in market. Our goal is to share deep and objective insights on relevant technologies and services with our...Read More