On September 13, Delta announced it plans to “simplify” its SkyMiles Program, making changes to the ways travelers earn status — based on Medallion Qualifying Dollars alone — as well as changes that would limit lounge...Read More

Loyalty360 Announces the Launch of its New Advisory Board and Member Committees Cincinnati, OH - Loyalty360, the leading association dedicated to the advancement of customer loyalty, is proud to announce the formation of the Loyalty360...Read More

Toyota Becomes Official Automotive Partner of the National Football League  Toyota and the National Football League (NFL) have signed a multiyear sponsorship agreement naming Toyota as the Official Automotive Partner of the NFL. The...Read More

Clothing retailer Marshalls is bringing expert voices on women’s issues to New York City on October 20 and 21. The two-day learning experience, billed as the Good Stuff Social Club, will feature sessions on self-worth, financial literacy...Read More

Kobie recently weighed in with Loyalty 360  on the topic of data privacy regulations.As governments enact new data privacy laws and set forth regulations to protect consumers, some brands remain unprepared to meet the new requirements...Read More

Domino’s, the renowned pizza chain, has evolved into a nationwide icon, all thanks to its customers and their invaluable feedback. The steadfast commitment to nurturing customer loyalty has been an enduring principle for Domino’s, and...Read More

Maruchan Releases Brand Anthem to Honor its Loyal Fans  Maruchan has released a ditty that it calls a love song to devotees of the brand’s instant ramen noodles. The 30-second jingle’s lyrics are direct quotes from fans&rsquo...Read More

The world’s largest fast-food restaurant chain has now employed 1 in 8 Americans, whether for a summer or an entire career. The list includes astronauts, teachers, playwrights, and current company executives. McDonald’s recently...Read More

Thirty years ago, AIR MILES® launched its Reward Program, essentially inventing the coalition loyalty concept. Over the course of three decades, the Canadian program has pulled together over 300 brands and thousands of retailers and...Read More

Do you know how many points you have accumulated in your favorite store's loyalty app? Do you know what you can spend them on?Can you remember the last time a product or service did not meet your expectations and you wanted...Read More