7-Eleven Launches Speedway® Fill Up Campaign to Enhance the Customer Experience7-Eleven, Inc. has unveiled a new ad campaign designed to spotlight the full in-store experience at Speedway® locations. The campaign, dubbed “Fill Up...Read More

Caesars Entertainment is introducing a premium version of its Caesars Rewards® Visa Signature credit card. Partnering with Bread Financial, Caesars is providing the card to deliver high-value perks and elite access for a $149 annual fee. The...Read More

In an industry where innovation is often measured by specs and screen size, Echelon is taking a different approach—one rooted in accessibility, adaptability, and authentic member connection. As the fitness technology brand expands its AI...Read More

Unless you’re a loan provider, your customers don’t owe you anything. It’s excellent news for them and bad news for you—while they can shop around for other brands, you must go above and beyond to keep them interested in...Read More

Peter Piper Pizza Enhances the Customer Experience With Phone Ordering and SoundHound AI Voice TechnologyPeter Piper Pizza has partnered with SoundHound AI, a conversational voice technology leader, to improve its phone ordering system. The...Read More

Spot Pet Insurance, a pet insurance provider in North America, has introduced a new program exclusively for Sam’s Club members. The partnership offers members up to a 15% discount on pet insurance plans, with another 10% discount for each...Read More

In today’s experience-first economy, consumers expect more from loyalty programs than transactional perks like discounts or cashback. They want meaningful, memorable rewards—particularly those tied to travel and cultural immersion...Read More

Albertsons is evolving what it means to engage shoppers—meeting them in the aisles with curated inspiration, practical information, and timely offers delivered through a new instore digital display network. At the heart of this...Read More

Bojangles Powers Up for the Future With Nationwide EV Charging StationsBojangles, the iconic Southern restaurant chain beloved for its fried chicken, biscuits, and sweet tea, is launching a sustainability initiative to enhance both customer...Read More

As the customer loyalty landscape continues to evolve, Loyalty360 CEO Mark Johnson returns in Part 2 of The CEO’s Desk to further unpack key findings from the 2025 State of Customer Loyalty Report. This follow-up episode shifts the...Read More