While most brands have adapted and stood up multiple listening points for feedback and engagement across the ever-growing network of customer touchpoints, this information is often disparate and disjointed.But when you eliminate those silos and...Read More

Remember those old geometry proofs you hated in high school? Or maybe you liked them like I did. Regardless, a geometry proof is a pretty good metaphor for the conundrum that marketers are finding themselves in:If you’re a marketer today...Read More

Peloton Completes Precor Acquisition Peloton announced that it has officially closed the acquisition of Precor, one of the largest global commercial fitness equipment providers with a significant U.S. manufacturing presence. With this...Read More

Anthropologie announced a partnership with Brazilian clothing and lifestyle brand FARM Rio in honor of Earth Month.  As part of Farm Rio's 1,000 Trees A Day project, Anthropologie will donate 25,000 trees over the course of the year...Read More

Trader Joe's announced a collaboration with MagnusCards by Magnusmode, a free app dedicated to making the world a more accessible place for people with cognitive and intellectual disabilities. Trader Joe's is the first grocery store to...Read More

With every brand trying to sell you something, it’s no surprise that the Internet is chock full of content and marketing messages.But which messages or ads do you really remember?If you spend some time thinking about it, you’ll notice...Read More

Last week, Google published a blog post detailing their position on leveraging alternative user-level identifiers once third-party cookies are deprecated, noting their consumer privacy concerns and how...Read More

Chick-fil-A to Invest $19 Million in Employees' Education in 2021 Chick-fil-A will invest $19 million in restaurant employees’ continuing education this year, awarding college scholarships to 7,492 team members in 44 states, Washington,...Read More

Chainstoreage.com reports that Walgreens is unveiling a new donation feature of its myWalgreens rewards program. The drugstore giant is collaborating with charitable giving platform in/PACT to empower customers to direct rewards to charities of...Read More

Marketingweek.com says that H&M group has pointed towards the ‘rapid’ growth of its customer loyalty programme as a sign that its customer base is continuing to expand, despite reporting a loss in its latest quarterly statement as...Read More